Hi everyone - can you share your insights here about two things: (1) focusing your niche & (2) how to do all the things daily that Russell suggests? NICHE - I have chosen to focus on wealth > business development > funnel & content strategies > for entrepreneurs & eCommerce brand owners Here’s my issue: I’m not sure if this is too scattered and needs more focus? I have built one super successful business of my own that ultimately crashed after three years bc of mistakes I made at the time. Then I went to work as a creative director for high tech startups and helped them get multimillion dollar valuations but none of that went to me since I was just an employee. After six years of this I decided to go out on my own two years ago and have had great and terrible months financially - mostly it’s been a struggle- and I think my scattered focus is part of it. Any thoughts on focusing my niche? OVERWHELM - this one’s quick - how do you all balance and handle all the day to day tasks Russell suggests (creating content, Dream 100 modeling, social media posts, building & running funnels, new client acquisition, etc.)? It just doesn’t seem possible for a one man show like me. Any tips? Thanks

Hi all, I'm new to BEING an affiliate (I've usually sold through them) and a little confused about the selling online affiliate funnel. Russell gives us a funnel template that has two pages in it: short form bridge page and a long form bridge page (there's no thank you page I can see in this sequence). Am I supposed to only use one of the bridge pages or both? Also, how do I use my affiliate link in these pages since the buttons all trigger a popup? Finally, the Selling Online page Russell uses is way more packed with info than the template he gives us. I know that it was that page that made me buy into the challenge a few months ago. Are we able to use that page or add info to the template? Is this suggested? Any insights are very much appreciated 🙏

Welcome back to the Best of FHL Series! Today, I’m diving into a powerful session from Russell Brunson where he breaks down the Linchpin Model—a strategy that’s driving massive growth for businesses by adding 1,000 people per day to their continuity and membership programs. Let’s dive in! What I Learned: The Power of the Linchpin Model Russell shared how the Linchpin Model is built on two core principles: 1. Continuity Is KING: If you don’t have a continuity or membership model in your business, you’re missing out on the foundation of a stable, recurring income. This is where you wake up every day to see those sweet Stripe notifications adding up! 2. Shift Your Self-Liquidating Offer (SLO): Move your SLO to the end of your funnel, and focus on continuity as the main offer on your thank you page. This small shift can make a HUGE difference in your business. How You Can Apply This: Here’s how you can start applying the Linchpin Model to your business: 1. Build Continuity into Your Business: Whether it’s a SaaS, membership site, subscription box, or any other model—make sure you’re adding continuity to your business. This is where long-term growth happens. 2. Create a MIFGE (Most Incredible Free Gift Ever): Design an irresistible offer that includes a free trial of your continuity program. This is your ticket to driving massive sign-ups. 3. Launch Your MIFGE with Dramatic Demonstrations: Use challenges, webinars, or other engaging events to promote your MIFGE and bring in more members. The more dramatic and engaging your demonstration, the better your results. 4. Build Your Foundation: Don’t forget about the basics—your email list is still one of the most powerful tools you have. Make sure you’re constantly growing and nurturing it. How I’m Putting This into Practice: I’m currently working on the foundational steps of my Linchpin. I’m creating a membership site that will eventually be paid, building out my funnel hub, crafting my newsletter, and soon to be launching the Life of Challenge Podcast!!!

I have attended the last two months and am considering this month as well. My decision will be based on what is new and how much will be live. Thanks,

any recommendations of a course that turns you into an expert of the art of storytelling?