Hello everyone. I am new to this community, so I am making this post to let you all know about me. My name is Jeet Saha. From Khulna, Bangladesh. I am currently studying Bachelor's in Business Administration (BBA - Accounting) at National University. At the same time, I am working as a media buyer (Google Ads) at a local agency in Bangladesh. In this Digital Marketing Agency, our main focus is, helping founders to scale up their business with sustainable and strategic digital presence through Media Buying. My future plan is to start my own Media Buying Agency after my BBA is done. Thanks for your nice attention. And also nice to meet all of you ❤️. Goodbye 👋🏻

That’s the quiet power of Google Shopping Ads — and most eCommerce brands still don’t use them right. Let me tell you a quick story. A while back, I worked with an online store spending big on regular search ads. They were getting clicks, sure… but conversions? Flatlined. I asked them one question: “Why are you forcing buyers to read a headline when you could show them the product, price, and reviews right there in the search results?” We launched Shopping Ads. The product image popped up in searches. Price and reviews right underneath. No guessing. No extra clicks to see the basics. Here’s what happened in just 60 days: ⦁ Conversion rate jumped 118% ⦁ CPA dropped 42% ⦁ Revenue doubled — without increasing ad spend Why? Because Shopping Ads target people already holding their credit card. They’re not browsing. They’re buying. The real magic is in the data. Every click tells you which product titles work, which prices win, and which SKUs should be scaled or cut. It’s like having a live dashboard of what your market actually wants. Here’s why Google Shopping Ads became a game-changer for them (and can for you too): ⦁ Buyers See Before They Click – Instead of a blue headline, Shopping Ads show your product image, title, price, and reviews right in search. That’s a mini storefront inside Google itself. ⦁ High-Intent Traffic – People searching “Nike Air Zoom Pegasus 40 price” aren’t browsing. They’re buying. That means higher ROAS. ⦁ Data-Driven Optimization – With product-level performance tracking, you can kill underperformers and scale winners fast. ⦁ Seamless Multi-Device Reach – Desktop, mobile, even Google’s Discover feed — your products follow your audience everywhere. ⦁ Algorithm Loves Structure – A well-optimized product feed (titles, descriptions, GTINs) gets better placement without higher bids. If you sell physical products online and you’re not running Google Shopping Ads, you’re basically letting competitors wave at your buyers while you sit in the dark.

I've been running ads for over 6 months without getting any sales. After working with an experienced expert, I finally started getting sales, and my store has been performing really well.

I'm 28 years old, and while I initially worked at a restaurant job earning $500 a month, I've recently seen significant success in Shopify dropshipping. My sister, who has had great results with Shopify, introduced me to the business. With her guidance, I launched my own Shopify dropshipping store and am now making $30k a month. If you're interested in learning more or want to exchange ideas, feel free to reach out.

Just wrapped up an excellent call with @KLee Terrazas over in our PPC Copilot group, who's doing incredible work with personal injury law firms! She shared a perfect case study of fixing a "poison" account with bad data and navigating the tricky transition to quality-focused campaigns. 🧩 The Challenge: Kaylee took over an account in January that was previously running on broad match with 800-1200 calls per month... but 90% were irrelevant! Despite "good-looking" metrics, the quality was abysmal. 💰 The Results: After restructuring the campaigns: - Call volume intentionally dropped from 800 → 150 monthly - Qualified leads increased dramatically - Sign-ups jumped from 4 cases in January to 10 cases in March! Key Action Items & Takeaways: 1️⃣ Budget Reallocation Strategy - Spanish campaigns were significantly outperforming English campaigns in ROI - Recommended gradually shifting budget from English to Spanish campaigns: Start by moving 50% of budget from underperforming English ($391 → $100) Monitor for 3-5 days before shifting remaining budget Split budget between two Spanish campaigns (DFW & El Paso) with 60/40 or 70/30 distribution 2️⃣ Experiment Testing Best Practices - Reviewed when to use Google's experiment feature vs. simple A/B testing - For landing page tests: Duplicate existing ads with different final URLs - For major campaign changes: Use formal experiments with 50/50 traffic split - Recommended cookie-based testing for faster statistical significance 3️⃣ Ad Copy Pinning Guidelines - Generally avoid pinning RSA headlines/descriptions - Exception: When running time-sensitive promotions that need prominent placement - Avoid "fluff" headlines just to fill all 15 slots (quality > quantity) 4️⃣ Client Communication Excellence - Create detailed tracking spreadsheets with qualification data - Implement intake form changes to capture lead quality metrics - Conduct weekly review calls with clients - Set proper expectations before making major account changes