If I were starting from scratch today and wanted a niche that’s: ✅ Easy to grow ✅ High-margin ✅ Visually driven ✅ And fast to fulfill… I think cabinet refinishing could fit the bill. (But over thinkers might wait for something better) Anyway… Here’s why this niche works… …And why you’d probably ignore it and pick insurance or something. 1. 🎯 The Niche & Positioning Most painters and remodelers ignore this because it’s hard to get clients. But cabinet refinishing solves a massive emotional problem… And because it’s emotional… Homeowners will pay $2K–$5K to fix right now. And if you’re smart you’ll get a bigger visit here… It’s not the end game — it’s the entry point. There’s a natural ascension path built into this niche that turns a $3K cabinet job into a $15K remodel client over 6–12 months. Your agency isn’t just booking jobs. You’re controlling the gateway to the entire home improvement journey. That’s the positioning most agencies miss. 2. 💡 The Strategy The biggest mistake agencies make? They try to sell everything upfront. Cabinet refinishing works because the ads don’t need to close. They just need to start the conversation. There’s a specific offer structure that makes homeowners raise their hand without needing to “think about it.” And once they’re in the pipeline… There’s a backend strategy for every model if you get smart. Most agencies are one step away from 3x’ing their close rate… They just don’t know which lever to pull. 3. ⚙️ The System Three things make this entire model work: First: The ads. Easy. Visual-heavy… Emotion-driven… And “language targeted” with surgical precision. Second: The follow-up. Most are clueless. It’s not just about sending texts or emails. It’s developing a relationship, trust, and value they can see. And if you do it right… It’s the difference between 20 leads and 10 closed jobs.  3. 💰 The Offer Here’s where the rails come off… Like every time. Most agencies either: Sell a whole bunch of fancy features…