This is going to be a SIMPLE but fun engagement 💫 post. DROP GIFs below of the excitement you will feel or do feel when you get ROYALTIES! (No rules, feel free to make multiple GIF comments) 💖

I've been sharing that I've been investing in myself lately ... and one of those investments is a cohort with @Matt Radkiewicz focused on Amazon ads. I've been learning how to tweak my campaigns for better results, but my biggest takeaway so far? Always keep experimenting.📊 Being part of this cohort has opened my eyes to things I never would have thought to try on my own. That's the real value of working with someone or investing in a program. And here's something I look for: it's a GOOD SIGN when the people teaching you are still out there learning themselves — because they pass those wins straight to you. One of my biggest realizations is that my niche is competitive. When you're running ads, you have to bid high just to get impressions. I know that sounds scary — but you need that data to find out what's actually working and what's NOT. Here's what clicked for me: I need to 💰PRICE my book higher so I have more room to bid competitively and still stay profitable. I started testing this with a book that hadn't seen much activity in a while, and then I thought... wait, what if I apply this to my books that are already performing well? So now I'm experimenting. I'm raising the price on one of my $16 books to $18. I'll monitor the sales data closely — but here's the math: if I'm moving 100 copies a month and the price goes up $2, that's an extra $200/month. Doesn't sound like much, but that's $2,400 💸 more per year from one small change. Small optimizations compound. Keep finding them. ➡️ What are YOU doing to keep improving your books? Drop it in the comments — I'd love to know.

I wanted to share a little update on something I’ve been working on behind the scenes… As some of you know, I joined an Amazon Ads cohort with @Matt Radkiewicz . Even though I’ve been running ads on my books for years, I’ve never really labeled myself as an “expert” in this area and honestly, I wanted to tighten things up and learn some new strategies. One of the biggest reasons I joined was because I have several older books that I’ve kind of neglected over time. With everything going on in the community, I haven’t had as much time to publish new books lately… so instead, I decided to shift my focus to optimizing what I already have. ➡️ Check out Matt's Amazon Ads Skool Publisher Sea And I’ll say this just putting attention back into those books and turning ads back on has already started bringing in some sales again 👀 Since setting up these ads, it has helped me get about 10 sales on old books that were previously doing nothing, which I would say is a win, but it still takes time to optimize and improve. It’s a really good reminder that you don’t always need something brand new… sometimes there’s opportunity sitting in assets you’ve already created. That said, one thing I’m definitely being reminded of (and @Sybil Hall has said this too) is that Amazon Ads are NOT a “set it and forget it” situation. You have to check in, monitor performance, and make adjustments consistently if you want to see results. Curious—have you started running Amazon Ads on your books yet?

First I am going to give credit to where credit is due. @Nick Nebelsky and @Manda Jackson have been the inspiration for the foundation of the barbie in a box prompts. I have just manipulated the prompt to make myself into a doll that is a BEST SELLING AUTHOR. (Sorry GUYS this probably won't end up well for you) ➡️ If you too want to become a Barbie in a box, BEST SELLER here was my prompt. *PRO TIP* Edit the prompt to your own taglines and color schemes for best outputs! Create a highly realistic retail toy doll based on the uploaded person’s face. The doll should clearly resemble the person in the reference image, preserving their facial features, skin tone, and hairstyle, adapted into a realistic vinyl fashion doll (smooth skin, slightly simplified features, glossy eyes). Theme: “Best Selling Author" Outfit: Female option: Fuchsia Pink jumpsuit with a bow tied at the waist. A dainty gold necklace with a heart. An apple watch with a hot pink band. Packaging Design: A realistic toy store box with a clear plastic window. Brand Name (top of box): “Bestselling Author 2026” Character Name (large text on front): Krista Tagline (under the name): “Bestselling Amazon Author” Side Panel Text: “Krista Brea is a bestselling author with over 12 self-published books on Amazon. She has generated six figures in royalties—while building her publishing business part-time.” Feature Highlights (front or side): Bestselling Author Limited Edition Handcrafted Accessories Collector’s Edition Ages 6+ Bottom Details: Barcode, small safety icons, and fine print text like a real toy package. Background Insert (inside box): Stage event with a stack of books on a table. Composition: Front-facing, centered product shot showing the full boxed doll, like it’s displayed on a store shelf. Lighting: Soft commercial studio lighting with subtle reflections on the plastic window. Style: Ultra-realistic product photography — must look like a real toy sold in stores. Color Palette: Pink, Black, White, Neutrals Details: Sharp focus, visible plastic reflections, realistic packaging materials, fabric texture, molded accessory compartments, slight gloss on doll face and hair. Important Instruction: Use the uploaded image strictly as the facial reference for the doll. Maintain likeness while translating into a realistic toy form. Optional Negative Prompt: cartoon, illustration, blurry, distorted face, poor likeness, messy packaging, modern clothing, fantasy elements, extra limbs, text errors, unrealistic materials

Growing a Skool community takes real effort—and if you’re doing it right, you know it’s not just about posting content and hoping people show up. That’s why I’m excited to be speaking at the Skool Momentum Summit hosted by @Jason Hagelberg and @Lara Sloan . I’ll be sharing a quick, high-impact session on how to optimize your Skool About Page for SEO so the right people can actually discover and join your community. ⏰ April 6th–8th 👉 Join Skool Launch Lab The best part? It’s completely free to attend. And if you want access to bonus content + all the recordings, there’s an early bird all-access pass available for just $27. You are going to want to get the recordings because there are SO MANY VALUABLE lessons they are presenting!