Alongside local videos in a 'geographic' sense, local could also mean a niche. I love space and I have a side hustle making videos about stargazing, planets, astronomy and telescopes. I've spent years building relationships, making freebie vids and networking. Out of the blue, a client has just commissioned me to make five reels for £500, to promote a new type of telescope, in time for Christmas. Yay. A nice little win and some pocket money for Christmas. Do you have any Christmas clients lined up?

I've been at a free art class today. Realised it was gold for my local Facebook page. Gorgeous venue, great footage, and a feelgood community story. It's amazing how you can make a really interesting local 'news' story with just a few clips. I'll be sending this to the organisers, who are part of Manchester council. The council would be my dream client - they can have huge budgets, but I've got to get my foot in the door first! Do you have your eye on any dream local clients?

You want people to notice your videos. You want the algorithm to finally pick you up. So here is the trick that most creators miss. Film something big and visually striking in your local area. That tells the algorithm exactly who to show your video to, and it pulls in locals fast. Local views lead to shares, national reach, then international discovery. I’ve just done it with the festive Ferris wheel in Manchester. I'll be posting the full ten minute video on my local Facebook page. The wheel is hug and beautiful, with vast views over Manchester. This hyper local content should generate plenty of views and shares. If you want to grow your audience from small local wins to global reach, upgrade to the full Local Creator Cashflow. I will show you how to film small, think big, and turn everyday places into financial growth. In the meanwhile, I'm loving this workshop, because it's encouraging me to get out filming after a year or so of working on other projects.

After sending the video and email to the owners of the wheel, I realised I could send the clip to Manchester City Council, and flag up my services as a vlogger. I have 25 years of making content for councils - both radio and video. Take a look at the email to see my approach, and use this template for hustling your own local authorities.

It's said you should have a stash of videos in the bank in case you can't post for a few days. Currently got the worst cold of my adult life, and my Facebook timeline has ground to a halt. Lesson learnt. How about you? Do you have a stash of videos in the bank?