I've been invited as a guest speaker in the AIEDGE Digital Summit that is taking place from the 18th to the 20th. I'd be talking about AEO from 12:30 Central So our scheduled call might be moved 15 -20 minutes after the scheduled time to 2:15 EST to allow for livestream setup! You're all invited to Join - It's FREE! https://aiedgesummit.com/

The traditional customer journey is dead. The familiar path—from Google search to your website—has been fundamentally rerouted. Today, the most critical purchase decisions are made not on your site, but within the quiet, conversational interface of Answer Engines like ChatGPT and Perplexity. This isn't a future trend; it's today’s reality. 💯 The numbers behind this tectonic shift are undeniable: - A staggering 80% of shoppers now make at least half their buying decisions in conversation with AI. - These AI-native shoppers are 2-3 times more likely to purchase, representing your most valuable customer segment. - After the decision is made, 70% simply proceed to checkout on Amazon, your brand site, or a retail store, bypassing the discovery phase entirely. ⭐Why This Is the Only Thing That Matters Now The biggest risk for your business isn't falling behind the competition; it's becoming completely invisible. If your brand isn't the trusted recommendation in these initial AI conversations, you don't exist in the customer's mind. The consideration phase is over before you even get an invitation. But for the entrepreneurs who see this shift for what it is—a once-in-a-generation opportunity—the rewards are immense. Answer Engine Optimization (AEO) allows you to bypass the competition entirely, capturing high-intent buyers at the precise moment of decision. You’re not just joining the conversation; you’re becoming the conclusion. The Tangible Gains: What You Will Achieve with AEO - The Pre-Sold Customer: Buyers are guided directly to your doorstep, armed with a clear recommendation from a trusted source (the AI). The sale is already 80% complete. - Hyper-Efficient Marketing: Stop shouting into the marketing void. AEO focuses your resources on the single most leveraged point in the new customer journey: the moment of decision. - An Unshakeable Digital Legacy: We build your brand’s authority into the very fabric of the internet—on platforms like Wikipedia, Reddit, and industry forums—making you a foundational source of truth that AI trusts for the long term.

From what I understand, all pages don’t need schema markup. How do you decide which ones should? What are others doing?

I’d really love to hear from everyone on their take with AEO-are blogs still relevant?

Getting your Business Schema Markup with Tools! 🚨 Learn to use Schema Markup Helper Tool! 🚨 📼-Here's your Call Recording 📃-Here's your Call Summary Grab it Here: - Business Schema Markup Helper Tool: - Schema Markup Helper (MAKE A COPY) To adjust your business schema with best practices - Business Schema Validator Custom GPT --------------------- Action Items (Tasks & Follow-Ups) ☐ Julian to finalize the schema atomization SOP and share it with the community for feedback.☐ Julian to create detailed guides and checklists on schema implementation for businesses, including video tutorials and practical steps. ☐ Community to continue experimenting with Julian’s schema tool and provide feedback on its functionality. ☐ Community to begin implementing schema on their websites, focusing on homepage, about pages, and key product or service pages. ☐ Julian to compile a list of CMS platforms that support advanced schema functionality and share with the group. ☐ Members to explore the interlinking of schema across pages to strengthen content relationships. Post any follow up questions here so we can address them as soon as possible!