Mary delivered a master class presentation on how realtors can dominate their market and maximize every listing. There are my main takeaways: Real estate is now 100% commoditized. The only way to dominate is to treat every single listing as a 5-sale engine through relentless, multi-touch, multi-channel marketing at every stage of the transaction. She proves this with 22+ years of bootstrapped results (≈150M/year volume) and constant A/B testing. Her framework delivers 5 sales per listing by creating a self-reinforcing flywheel: - The listing itself (sale #1) - Buyer for that listing (sale #2) - Neighbor seller leads (sales #3–5+) - Neighbor buyer leads - Database referrals & future repeat business - Link to the documents and scripts: https://1drv.ms/f/c/8adac7fb11fecceb/IgDQujXbgJzvRYXhfBfLl5CtAbo73R1GjPZ9sRt3PswFrEI?e=WNlg23