NYN Challenge Day 16 - How and Who?
How Much & How Many? Up to now, we’ve talked vision, obstacles, and mindset. Today, we make it real. This is a principle we refer to as Dominant A Space. You will have clients in your niche that may work in different areas (markets, geographic areas, etc) A business plan that doesn’t answer how much and how many is just a wish list. Today’s challenge is about clarity and intention. Why this matters: - Revenue goals don’t happen by accident. - Income is the result of decisions, not vibes. - Pricing + volume + market = direction. - If you don’t decide your numbers, life will decide them for you. So today, we answer two simple but powerful questions: 👉 How much does your product or service cost? 👉 How many do you plan to sell—and to whom? Use this simple formula: I plan to sell X number of ______ at $______ each to __________ (market or industry) Examples: - I plan to sell 20 keynote trainings at $2,500 to insurance companies - I plan to sell 50 online courses at $197 to educators - I plan to sell 10 coaching packages at $5,000 to sports teams Same offer. Same math. Different markets if needed. This exercise does three things: 1. It forces focus 2. It exposes pricing confidence (or fear) 3. It gives your business a target to aim at 🎯 Remember: You don’t rise to what you hope for. You move toward what you plan for. ✅ Today’s Play (Comment Below): Copy and paste this and fill it in: “My product/service is ______. I plan to sell ____ units at $ to the __________ market.” No perfection. Just clarity. Make a decision. 👉 Make A Play. Graphic Below: TI= territory, market, location of client Top Row = Product Type The Square = Product Price + Number of Units sold in that territory Also note the retention rate for following up on clients.