7-11-4 concept by Daniel Priestly
I recently listened Daniel Priestly and Love his 7-11-4 concept. One study found out people need 7 hours of intrecction & 11 touch with brand to make the decision. So if you have 11 hours of content and you are running ads or paid promotion where people can interact with your offering at least 11 time there is higher chance that people will do business with you. 4 = you need to dominate at least 4 social media channel according to your business. Like I am investing in YouTube, Insta, Facebook & Linkedin. According to Daniel that can bring tons of lead to your business. What is your thought about it?