If you are starting your coaching or consulting business and you are struggling to: land your first few clients, feeling confused, or unsure what to do next, this video will simplify everything. I spent eight months working alongside a creator with 30M plus views, studying his systems, simplifying the process, and actually applying it. No audience, no virality, no complicated funnels, and I still closed five clients. In this video, I break down the Converta Framework, a clean three-step roadmap to help you: find your niche, build your offer, position your profile, and start conversations that convert. By tomorrow, you will know exactly what to do. Let me know what you think!

Just saw this post from @Anthony Chestnut (thanks bud) He's talking about something that I use to say a lot in office hours, getting impressions is worthless UNLESS you are really lucky or you want to build credibility. You won't get clients if 50% of those impressions come from people outside of your ICP, maybe a couple of leads... but not qualified ones :/ As he said in his post "Impressions don’t equal clients" Link to Anthony's post: https://www.linkedin.com/feed/update/urn:li:activity:7389356932605816832/

Anyone using Perplexity's just publicly released browser? Curious if there's any buzz... 🤔

The way you communicate determines whether you deserve it. Your past pedigree established credibility, but your current articulation determines whether you sustain it. Most consultants who exit firms like Deloitte, McKinsey, or PwC unconsciously continue to speak in the institutional dialect that once validated them. Their content mirrors corporate memoranda grammatically precise, strategically empty, and it projects hierarchy instead of expertise. Inside the firm, authority is inherited. Outside it, authority is constructed. When every post begins with “After six years at Deloitte,” you’re not signaling relevance; You’re reciting history. It reads like an alumni announcement rather than an analysis of value. Credibility no longer resides in association. It resides in interpretation how you translate your experience into frameworks that alter performance for real businesses. If you still sound like an ex-pedigree operator: 1. You anchor status to institutions rather than to intellectual property. 2. You describe deliverables, not transformations. 3. You generalize outcomes to sound broad instead of measuring them to sound precise. 4. You communicate for recognition, not resonance. If you want to sound like an independent authority: 1. Lead with demonstrable improvement, not historical affiliation. 2. Teach the logic that drives your decisions, not the résumé that justifies them. 3. Redefine enterprise methodology for the scale of your current clients. 4. Replace prestige with precision and prediction. Saying “My time at Deloitte taught me to manage billion-dollar integrations” is a biographical statement. Saying “That same framework enabled a $25M firm to compress operating cycles by 18% last quarter” It is a commercial argument. One signals memory. The other signals mastery. Your former title might have implied competence once, But sustainable authority depends on interpretation, synthesis, and repeated demonstration of impact. The market does not reward nostalgia.

LA Tech Week has a cool page for start-ups, founders and developers (you don't have to be a tech founder to qualify -- ANY business counts!). Some REALLY great platforms for FREE or on SALE! Go HERE: https://www.tech-week.com/flashsale ALSO: Wispr has ONE MONTH FREE (*No credit card*) and a great referral program. I JUST SIGNED UP and it's awesome - like having that ChatGPT mic in ALL your apps and browsers! Use my code: https://wisprflow.ai/r?CHEF-KELLY1