If you had to pick one, what’s currently the hardest part of getting results from your store website? Some common challenges: 1. Conversions / getting visitors to act 2. Homepage messaging/clarity 3. Product pages / checkout flow 4. Traffic / getting people to your site 5. Trust/credibility Share your biggest challenge below, or add your own. I’ll give advice and guidance based on what I see.

Welcome to StoreAnalyst, everyone. Glad to have you here. This community is dedicated to helping Wix store owners enhance their websites' conversion rates by turning visitors into inquiries and sales through thorough audits, expert training, and engaging discussions . This week, you’ll start seeing: – Website audits showing what’s hurting conversions – Short training on homepage and product page structure – Space to ask questions and share your store for feedback To get started, I’d love to know: 👉 What type of website do you run? 👉 What’s the main thing you want to improve on your site right now? You can reply here or create your own post if you want feedback on your site.

Most Wix store homepages fail for one simple reason: they try to say too much instead of guiding the visitor to act. A strong homepage should do 4 things clearly: 1. Say what the store/ sells and who it’s for 2. Show the main product or category 3. Build trust (benefits, proof, clarity) 4. Push the visitor toward shopping or booking Common mistakes I see in Wix stores: Sliders instead of a clear hero message, Multiple competing calls to action, no obvious next step If your homepage doesn’t answer these in 5 seconds: “What do you sell?” “Who is this for?” “What should I click?” It’s probably hurting conversions. In future audits, I’ll reference this structure when breaking down real stores.

The homepage doesn’t push visitors clearly toward booking. What I usually see on booking sites - The hero section talks about the business, not the result - The booking button is small or hidden - Too many services are listed with no priority - No clear reason to book now Why does this hurt conversions? Visitors don’t want to explore. They want to quickly understand what service is offered, who it’s for, and how to book If that’s not clear in the first few seconds, they leave. What I would fix first (priority order) 1. Rewrite the hero headline to include: service + who it’s for + benefit 2. Add one main CTA: Book Appointment or Schedule Now 3. Highlight only ONE primary service above the fold 4. Add trust proof near the booking button (testimonial, badge, or short credibility line) Example improvement Hero idea: Professional home inspections for buyers and sellers—book your inspection in minutes. CTA: ✔ Book Inspection ✔ Schedule Appointment Rule: If a visitor can’t understand what to book and how to book within 5 seconds, the page is leaking leads.

Welcome to WebAnalyst. This community is dedicated to helping Wix store owners enhance their website's ability to convert visitors into inquiries and sales. What we do here: I post store audits showing what’s hurting conversions and what to fix. I share short training on the homepage, product pages, and site structure. Members can ask questions and share their store for feedback Best way to use this community: 1. Read the audits and training 2. Apply what’s relevant to your store 3. Ask questions when something isn’t clear If you want feedback on your store, you can post your link and what you want reviewed.