Hey @Austin LeClear , I have a few questions and would be really grateful if you could answer them. Here’s my situation: I've been running a Feed Only PMax campaign for a month with just one asset group that included all products (250 SKUs for Apple Watch bands). Now, I want to split the campaign between Bestsellers and Low/Mid Sellers. Should I create a new campaign for each, Bestsellers and Low/Mid, or should I just create a new campaign for Low/Mid and remove the Low/Mid products from the ongoing campaign, leaving only the Bestsellers? Since my products are made from various materials such as metal, leather, silicone, and nylon, I'm wondering whether I should split them into different asset groups. If yes, what should I do with the asset group that has already been running – should I keep it running until the new asset groups have gathered enough data, or would you suggest that I keep all products in one asset group? Additionally, with the 250 SKUs, there are various product variations, for example: Product A has 5 colors = 5 different SKUs. Would you treat each color variation as a separate product, or would you treat the different variations as one product? If Product A is split into 5 variants and 3 are bestsellers while the other 2 colors are low sellers, should I still include the low sellers in the bestseller campaign because the product overall sells well?

Hey everyone, I’ve been running a PMax campaign on All Feed (generic fashion items) for over 2 months now in the Netherlands, but I feel stuck. Right now, I have 500+ products in a single campaign with no segmentation, and I’m unsure if this is the best approach. My question:Should I keep running the campaign as is, or would it be better to: 1️⃣ Split the PMax campaign into multiple asset groups? 2️⃣ Set up multiple PMax campaigns based on product categories or performance? I’d love to hear your insights and experiences! How would you handle this? Thanks in advance! 🙌