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The Content Lab

8 members • $67/month

7 contributions to The Content Lab
Feb 19th - Come meet baby Aya
Hiiiii! Holy crap what a whirlwind. Baby girl is finally here! We started labor naturally before my induction which was scheduled last Sunday, but we landed in the hospital Friday evening. 27 hours of labor until I met my girl (which ended in c section). We got discharged after on a Tuesday and were back in the hospital on Friday because I was having a very serious and scary complication postpartum which I am so grateful to have caught on the earlier side. Anywho - baby girl is perfect and I’d love to show her off! So if you’re free during normal call time, I’ll pop on for a bit. I anticipate wanting to take our call next week to feel like more than a mom but I’ll keep ya posted as I’m still dealing with my PP stuff that sent me to the hospital.
Feb 19th - Come meet baby Aya
1 like • 17d
YAY! I'm in! So excited to meet baby A!
Jan 29th Recap
Hey ladies! :) Sorry, I forgot to hit record yesterday, but in hindsight, this is probably better, more succinct and will save you time! I'm looking forward to seeing you ladies IMPLEMENT. Remember - the biggest thing is to showcase your personality. That is 100% what helps you build a personal brand that SUPPORTS your business. IDK if you all are familiar, but Lindsey Schwartz was a speaker at an IFCA event years ago, and someone sent me a podcast of hers recently - and I'll drop it here. But she talks all about visiblity and even her own struggles to show up, so that might relate to you too. 📹 Here's the Zoom Recap: https://us06web.zoom.us/rec/share/oWe5exNDDo9QQo1_Pl5oaH5zdhIRlLYPF0gDOL0Zbd95bDQvKl0zmXdKDNAyuJ97.jpoKPY10nvUsIAxU?from=hub 🔓 Passcode: 0b=Ewk2f ----- 📈 Here's how I organize content for my clients that I work with 1:1: https://docs.google.com/spreadsheets/d/1XG_o3Qw_EpF6zFPsnLdqMs9Llj1rzeRf1i-6_pnvWq8/edit?usp=sharing ----- 🎧 Podcast I mentioned: https://open.spotify.com/episode/44OfeChoHpm7EVKyXqkKJz?si=ece35ff24789439e ----- Have a good weekend! :)
Jan 29th Recap
1 like • Feb 2
Finally getting to this! THANK YOU YOLANDA!
Change of Call Time for Thursday 1/29!
Hey ladies! :) Sorry for the short notice! Readjusting call today to 3 PM EST! Thanks for being flexible! @Allie Baker - I think you might have been the only one that didn't hop on today at our regular time, so just wanna make sure you see this!
1 like • Jan 29
I just tried to hop on, then I saw this.. Unfortunately I won't be able to make 3pm work
Jan 21st Recap
🥳 CONTENT REMINDERS ➡️ Remember your visuals matter, so if there's anyway that your visual content can convey a message WITHOUT someone needing to stop and try to figure out who you are in the content is very helpful ➡️ Keywords, keywords ➡️ Tagging locations may be helpful when you're somewhere 'specific' ➡️ Remember, don't try to figure out the algorithm -- I'd much rather you lean into figuring out your messaging and consistency, plus things like the duration that people hang around on your videos ➡️ Duration that someone ➡️ In your content - a huge goal, get people to get FOMO for not being a part of your community. ➡️ Please don't feel like you need to waste time in Canva making Reel covers ➡️ For your IG stories, these are the people that really enjoy following you, what do they want to see? ----- 🥳 RECORDING: https://us06web.zoom.us/rec/share/OANw2vEh3PJQr3Png1HAOdUm6zf-7to8PZZLqLj0nLQDwG1PITwPJIIrjvd27Wsp.EDb5AiLVQ8KraEiI Passcode: 3@f5$@zn ----- 🥳 INDIVIDUAL FEEDBACK @Allie Baker - love the Strong Mom content! Once you start tapping into the message, get ready! As a reminder, try throwing in your strong mom reel on a singular vidoe and test in trial reels. Also, think about your keywords stuffed in your captions (ex. step mom, bonus mom, etc). I love the direction this can go for you! Keep promoting your community 2-3x a week. @Sarah Krieger - you have a great opportunity to capitalize on your in-person with teens and having a daughter and a son. Since you have local people following you, def start sharing some BTS with this. Congrats on your IG TALKING HEADS crushing and your new followers come in and 75% of people staying past the 3 second mark! Get IG to keep pushing that content lady! Huge WIN! Oh, and add your CTA to your masterclass, talk about it until YOU'RE sick of hearing it!
Jan 21st Recap
0 likes • Jan 25
I can't seem to find the call recording from Thursday, have you posted it Yolanda?
1 like • Jan 26
Oops! Sorry! Thanks love!
Wins!
Hey guys, drop your wins since last week's call below! Remember, nothing is too big or too small to celebrate. Part of content creating is celebrating every follower, every extra view, AND even the s!it that flops!
Wins!
1 like • Jan 23
Big win this week! Shared some niched strong bonus momma content and got a lot of interaction.. so much that I even decided to create a strong mom channel, which already has a solid amount of members!! Feeling really excited to dial in this messaging!! 🤘
1-7 of 7
Allie Baker
2
11points to level up
@allie-baker-4341
Women’s health & wellness coach

Active 12h ago
Joined Dec 30, 2025
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