Sometimes we're in a season of building and sometime we're in a season of managing. 😎 Right now, i'm in a season of building. This week i'm finishing the first version of my app (and begin my personal month long process of using it and testing it). I'm also finishing up my evergreen e-mail nurture sequence and filming a year's worth of youtubes to get up and running. It's a BIG season of building and i'm putting in a lot of hours, but i'm doing this so that when the season of managing comes, I can do it much easier. 👇 What are you working on this week?

Hey all! Today is my birthday! I'm becoming an old geezer, so I decided to use this time to have a sale! I'm offering 25% off all of my services and offers. So, if you've been eyeing working with me or joining any tiers, send me a DM and let me know what you want. I'll set it to 25% off long enough for you to purchase it. I'll be available until 3pm EST (after that, I am spending time with the fam, enjoying a tray of sushi, and eating delicious birthday cake)

Today is @Lauren Greene 's birthday! We hope you have an amazing day full of good times, good food, and good people. Let's celebrate in the comments!

Most moms I talk to who are building an online business are doing one of two things when it comes to getting customers... They're either spending money on ads to get leads, or they're posting content and praying something goes viral. 🔥 But here's the thing that most people aren't talking about and honestly, it blew my mind when I really sat down and thought about it... What if the same content you're already creating could actually PAY you — and bring in leads at the same time? Because that's exactly what happens when you hit monetization thresholds on the platforms you're already showing up on. 📺 On YouTube, once you hit 1,000 subscribers and 4,000 watch hours, you start earning ad revenue on your videos. That same video that's earning you $1, $5, $20 in ad revenue? It's also the video that introduces someone to your business and turns them into a customer. 📱 On TikTok, once you hit 10,000 followers and 100K views in a 30 day period, you're in the Creator Rewards Program earning $0.40–$1.00+ per 1,000 views. And TikTok Shop affiliate kicks in even earlier — at just 1,000 followers. 👩‍💻 On Facebook and Instagram, Meta's Content Monetization Program starts opening up at 500 followers and fully unlocks at 10,000 — putting ad dollars behind your Reels, your videos, even your text posts. 🌈 Now here's why this matters so much for us as moms running businesses... When you run paid ads, the money only flows ONE direction. Out of your pocket, into the platform's pocket, hoping enough comes back to make it worth it. But when you build an organic audience on these platforms AND hit monetization? The platform starts paying YOU. ⭐ So now your content is doing two jobs at the exact same time. It's generating income from the platform. And it's generating leads and customers for your business. That video you recorded during nap time on a Tuesday? It's earning ad revenue at midnight. It's bringing someone new into your world while you're at school pickup. It's working when you're not.

Today, on International Women’s Day, I’m proud to announce that I am a contributing author in Femme Led: Hard-Learned Lessons from Women in Leadership. This anthology brings together women who are redefining leadership beyond performance-driven models. These are real stories — about resilience, reinvention, courage, grief, business, identity, and becoming. If you believe leadership can be relational, embodied, and values-driven… This book is for you. ✨ Preorder the ebook today for $0.99 📖 Paperback releases March 24 🔗 USA https://amzn.to/4cY8uUp UK https://www.amazon.co.uk/dp/B0GQJPDW8Q Germany https://www.amazon.de/dp/B0GQJPDW8Q France https://www.amazon.fr/dp/B0GQJPDW8Q Spain https://www.amazon.es/dp/B0GQJPDW8Q Italy https://www.amazon.it/dp/B0GQJPDW8Q Netherlands https://www.amazon.nl/dp/B0GQJPDW8Q Japan https://www.amazon.co.jp/dp/B0GQJPDW8Q Brazil https://www.amazon.com.br/dp/B0GQJPDW8Q Canada https://www.amazon.ca/dp/B0GQJPDW8Q Mexico https://www.amazon.com.mx/dp/B0GQJPDW8Q Australia https://www.amazon.com.au/dp/B0GQJPDW8Q India https://www.amazon.in/dp/B0GQJPDW8Q