I’ve been thinking about something lately… It took me YEARS to figure out how to build a profitable coaching business. Years of testing and mistakes. But what took me years… My clients are now doing in a fraction of the time. One client crossed $100K in his first 12 months. That same milestone took me three years. Another client signed her first 3 clients in 12 weeks. It took me almost a year to get that level of traction at that pace. Another replaced their full-time income in under 6 months. I didn’t even know that was possible when I started. Otherwise, I wouldn't have had to sell my 401k to pay debt. And none of this is because I found “smarter” people or “lucky” ones. It’s because when you follow a proven path, you skip years of confusion. You skip the trial-and-error, the guesswork, and the mistakes most coaches only learn after burning time, money, and energy. That’s the whole point of mentorship. You’re not just learning what to do, you’re learning what not to do. You get the shortcut because someone else already paid the price. And that’s why we built this community. So you don’t have to take the long road like I did. If you’re here, it’s because you want to grow. And we want to help you do it without wasting years like most coaches do. More wins are coming, and I want you to be one of them. What’s the one thing you wish you could shortcut right now in your coaching business?

I will be traveling this week to Las Vegas to meet with the Acquisition team. And in case you haven't heard from them, it is the company that Alex Hormozi founded, where they help other business owners scale and become even more successful. You know I am a huge fan of paying for knowledge and cutting off the learning curve, so I am really excited to meet with them again. Long story short, I would love to make an event telling you everything I learn from them. Would this be interesting for you guys? Let me know what you think, and who would be down for it!!

Most coaches obsess over getting more leads, but that’s not where the magic happens. My top clients focused on something far more powerful: converting more of the leads they already had. In Q2, we tracked lead-to-call conversion rates across 50+ coaching businesses. The result: The average conversion rate went from 6.8% to 9.11% — that’s a 34% increase without spending another dollar on ads. Here’s exactly what they did to make it happen: Step 1: Audit your messaging everywhere - Review your LinkedIn headline, about section, and posts - Make sure it’s crystal clear who you help and how - If someone can’t understand your offer in 5 seconds, it’s time to fix it Step 2: Create a compelling lead magnet - Build a free resource that solves a specific problem - Make it valuable enough that people want to book a call to learn more - This positions you as the expert before they even hop on a call with you Step 3: Reframe your sales calls - Stop calling them “sales calls” or “consultations” - Use “strategy session” or “clarity call” instead - Position these calls as valuable whether they buy or not The math: If you normally get 10 leads and book 1 call, this system can help you book 1-2 additional calls from the same 10 leads. If you want to see the full Q2 report showing what the top career coaches are doing to boost their conversions, DM me BENCHMARK here or on LinkedIn, and I’ll send it your way.

Hey coaches! As the year comes to an end, let’s take a moment to celebrate our wins. 💡What’s one exciting thing that happened to you this year? It could be a big win, a small but meaningful moment, or even a surprising twist you didn’t see coming. Did you try something new with your coaching business? Celebrate a personal milestone? Or maybe connect with someone who changed your perspective?  Let’s take a moment to reflect and celebrate together while we keep preparing for an exciting new year. Drop your stories below. I can’t wait to read them! 👇

We are trying to understand what different priced programs cost and where ours compare. We offer a few different options: 1) Personalized Coaching $9,997-$14,997 (includes job, negotiations, onboarding at new company) 2) Group Coaching $2,497 (6 months of all access to our group coaching, courses, community for life) 3) Digital Courses $79-$597 What are others charging and how is it working for you?