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Tonvaro - Client Acquisition

229 members • Free

6 contributions to Tonvaro - Client Acquisition
Client cut our services and now wants all the infrastructure access
As many of you know, I own a digital marketing agency. There's a client we have who is a financial company, whose website we rebuild from scratch. For the past year, we built lead generation systems and funnel for them with our own software subscription and tools, including Google ads under our MCC account, online forms with our formstack account, zapiers and automation, online calendars and so forth. At the beginning of January, they told me that they want to cut back our services to only social media and email marketing… Cutting all the Ad management. They told me they are cutting back their budget. When I pointed out that I do have a cancellation fee clause in my contract they refused to pay the cancellation fee. Now this client is basically firing us… Did not want to pay any kind of 30 day cancellation fee as per our contract. We continue to do their social media and email Marketing at the reduced rate.Then a few weeks later, they asked if we could speak with their "AI consultant" and also asked whether we would be able to migrate the account to be managed by someone else. I don't hold any client accounts hostage so I said yes I can, but you will have to pay a fee equivalent to one month of services for us to help with any tech support and transition. This consultant set up a meeting with my staff member and started asking her all kinds of questions and for logins into all our software systems and how we set up all the funnels and infrastructure and ad strategy. He followed up with a long list of systems he wants access to. I told him that if he wants our support with this, he will have to pay the estimate I sent, which covers all the tech support that he is asking for. This then led to the clients completely cancelling all our services and calling me freaking out because we own all the platforms that we built their whole lead acquisition system on yes it's our tech stack!) They are saying that we should've set up everything and let them own all the software accounts to run all of this. This was never agreed upon. They are freaking out on me because I also sent them an estimate for a $4000 transition fee to migrate all their data and consult with them on how to rebuild the system on their own accounts if that's what they want.
0 likes • 8d
@Roman Pearl love it. I'm in same boat. I also quoted about $5k for offboarding. But how did you leave it with the old company? If they refuse to pay your fee, then basically they're only alternative would be to hire a programmer or someone technical enough to understand how all the system systems are set up because once you shut off forms and funnels they are not going to be getting any leads. How did you leave things off with the old client?
1 like • 7d
update: they've agreed to the fee... well a bit lower than $5K... but basically want a handover of everything to copy the systems to their own accounts. I loathe to do it but need the $ after losing a client now.
Will weekly live meeting be starting up for this year?
Hey John, I know your super busy, I was just seeing if your meetings will be happening again live online each week any time soon. I just need to see if I need to turn my alarm off I have set for every Thursday or not. (just kidding 🤪)
1 like • 12d
Hey there, I'm really looking for the weekly meetings to restart. That's actually the main reason I joined the program. Being an agency owner can be a lonely game. Are these restarting anytime soon?
new video
this is my new LONG Form video I plan to put on my landing page for people to watch our full pitch after clicking our ad. This will also have the scheduler below it to make an appointment. Let me know what you guys think... https://vimeo.com/reviews/6fb18a97-e5c9-4141-afb9-2c6c656d2d77/videos/1151720158 also have a short (2 min) version of this in the works for the ad itself.
1 like • 27d
and thank you John!
1 like • 25d
It's on YouTube now. If you guys can give it a few likes / subscribes I would really appreciate it!! https://youtu.be/X15EqtCqZeM?si=0cBkSKL2HPwcxNBs @John Romaine I added the logos and testimonials, and the five stars at the end like you suggested… Also making a shorter version of This is a separate video.
email marketing- total waste of time?
I have a list of about 3000+ law firms I have been emailing for several years. Every email gets high open rates, high clicks on my videos and web links. But I get ZERO bookings from these emails. @John Romaine I created these before starting your course an dnow I am working on new versions' scheduler page 1 (with testimonials) https://napkinmarketing.com/scheduler/ scheduler page 2 (plain) https://napkinmarketing.com/apply/ both these page have zero conversion despite getting 300-400 clicks on the "book a strategy call" links from my email. I am honestly stunned every time. Like why click and never book a time. The booking calendar is very normal and works fine on desktop and mobile. My questions are: 1) why is no one booking despite high opens and clicks from my email campaigns 2) should I stop bothering with my email list and just do facebook ads For context I am having a super shit business month. Clients dropping like flies and no leads converting despite good meetings and conversations last month with several. Is it me or are you guys having a tough start to Jan?
0 likes • 25d
thanks I do treat them as sales calls.... for your VSL... did you build this with clickfunnels and typeform?
0 likes • 25d
@Roman Pearl lawyers don't answer phones hardly ever
2026 and back to reality
Hey all I'm here on the new platform! I've been off on holiday for the past week and now back to reality with Snow and a business crisis. I have two employees right now, but towards the end of the year, we got two of our clients who are on retainer, cancelling their services with us… I might be able to keep one on a reduced retainer… I have another who's on shaky ground as well and hasn't officially signed there at new retainer… So my focus this month is going to be Solidifying ongoing business and also closing deals with the leads I have… I also need to launch my lead generation funnel and already have a video and landing page in the works… So lots to do in January! Also, with these clients cancelling and our cash situation, I might have to let go one of my two employees which really feels like a crushing defeat, especially as both of them are good performers.
0 likes • 27d
sorry I forgot I posted. I was about to lay off the one girl today but I got a bit stressed and overwhelmed and decide to hold on it for at least 1 more pay cycle. A couple reasons 1) she is working on the monthly reports we do for each client. If I let her go it will be too overwhelming for the remaining girl to do reports for ALL clients. 2) I dont have time to train and brief the remaining girl with everything else going on. 3) I am planning to get 1 or both of them to do sales calls and email to old prospects.
1-6 of 6
Adina Zaiontz
2
3points to level up
@adina-zaiontz-5427
Toronto Canada Agency Owner

Active 35m ago
Joined Jan 3, 2026