I usually send around 21 emails per day from one mailbox, divided into 7 new emails and 14 follow-ups. This setup works well for me. I send different types of emails and usually get a good number of replies. However, some of my emails are currently landing in spam. What are the best Instantly settings I should use to improve deliverability and avoid emails going to spam? I’m already sending a relatively low number of emails compared to the usual limits, so I’d like to understand what settings I should adjust.

Someone on a coaching call asked me whether the daily sending numbers I give out are the max. Good question, because the instinct when you want more volume is to turn the dial up on the mailboxes you already have. That's the less safe way to get there. Here's what actually works, provider by provider. Microsoft is its own animal. You normally get 49 mailboxes per domain, and the warmup rules are different from Google. Keep it under 5 sends a day per mailbox. I'd start at 2 and watch that it's holding and delivering before I touch anything. Google and SMTP: we keep ours between 10 and 20 a day, with backups. If nobody's reporting you as spam and you're delivering well, there's no reason you can't slowly walk that up to 50. Google will technically let you send 2,000 a day. Obviously don't do that. Across the board, lower volume is better. Very low cold volume, warmup nice and high. That combination is what keeps the mailboxes and the domains protected. So when you need more sends, add more mailboxes and more domains. Scale it horizontally. Don't crank the volume on what you've got. It just keeps everything safer. One more thing, and it's the step people skip. Any time you load new mailboxes into Instantly (I'm pretty sure Smart Lead has this too), go in and turn on campaign slow ramp. You can bulk select them all. You don't want a fresh mailbox going from zero to 20 the same day. If you need high quality mailboxes(Google, Microsoft, SMTP): https://inboxinsiders.io/ How many mailboxes are you running right now, and what's each one sending a day?

I have a Bonus Gift for you when you reach Level 2 in the community: --> 10 Lessons - My Best BUSINESS ADVICE 1. Level Up by Introducing Yourself Below in the comments. 2. Then Like and Comment on someone else's. By LIKING & COMMENTING you will earn points and level up the leaderboard, gaining you access to more Classroom Modules. Leaderboard members can qualify to be invited to Insiders Masterclasses! 𝐀𝐂𝐓𝐈𝐎𝐍 𝐒𝐓𝐄𝐏 Join the New Members Clarity call every Wednesday at 4PM EST (this is only for new members) You can find the next one in the calendar Like & Comment on someone else's introduction and make a friend Start Learning Lead Gen Secrets with the full Masterclass. Check off Each Module as you complete them. Questions? Search for them in the Search Bar If you can't find the answer, post your question in the community... Let’s get to work! Lead Gen Jay

Say you sell PR. Most people find a PR expert on Instagram, scrape their followers, and DM all of them. Those followers are other PR people. None of them want to buy PR. The person who needs PR writes something else in their bio. "Speaker." "Author." "Featured in Forbes." That's who I went after in the new video, and the filters in Consulti's Instagram database took me from 90,000 profiles down to 52,000 that fit the offer and are small enough to still read their own DMs. Then the machine takes over. It researches each account, writes one DM per person (never the same message twice), and sends on a schedule Instagram doesn't flag. The new piece is what happens after. My agent now works the replies, including the ones from 30 and 60 days ago that ManyChat can't reach. I show the exact setup. Full video: https://www.youtube.com/watch?v=SsU1RYlPSes Which bio words would you filter for in your niche? Drop them below and I'll tell you if they'd work.

An Insider member asked me something on the AMA this week that I get a lot. Their campaigns are working. A little over 2% reply rate on a couple of them. Zero booked calls. They'd built a half-working reply bot and wanted to know how to speed things up. I gave them the answer they were hoping I wouldn't give. Park the bot. Do the replies by hand for the first two to four weeks. The positive replies are usually the hardest part of cold email. They already solved that. What's left is turning a sure into a booked call. And you can't automate a conversion you've never done yourself. Those first weeks are your training data. What do people actually ask. What answer moves them to the calendar. You'll split test faster than any prompt you write blind. The replies themselves are simple. Short. Direct. Answer the question if they have one. Push them to the calendar. If they don't book, follow up in a day. Then a day. Then a day. Shoot them a text. Shoot them a LinkedIn message. Stay on it until they act. Once you've got a few weeks of real conversations, train the agent on those. Before that it's guessing. And long, wordy replies are the opposite of what converts.