If you already have a published book, the ONE thing you can do TODAY to potentially improve your sales, is update your book description. 💯 1. 💥 Higher Conversion Rate = More Sales When your description is clear, benefit-driven, and easy to scan, more shoppers who land on your page actually buy. Even a small lift in conversion (for example, 1–2%) can increase daily sales enough to move your BSR. 2. 👉 Better Message Match From Search Your description should reflect the exact problem, promise, and language your reader is searching for. When readers feel “this book is for me” immediately, they’re less likely to bounce—and more likely to purchase. 3. 🔥 Improved Keyword Relevance As an SEO professional in my 15+ year career in digital marketing. Leveraging keywords can help you gain more traffic to your book listing page. Using natural, reader-focused keywords in your description helps reinforce relevance signals. While keywords alone don’t rank a book, stronger relevance + sales = healthier BSR over time. 4. 🌟Reduced Hesitation A strong description: - Clarifies who the book is for (and who it’s not) - Sets expectations - Overcomes objections - Less doubt = faster buying decisions. 5. 👉Compounding Effect Better description → more conversions → better BSR → more visibility → more clicks → more sales. This flywheel is why description optimization is one of the highest-leverage updates you can make. Let me know if this inspires you go go and make some updates to your book description page!

There’s a reason the phrase “a Kodak moment” stayed in our language long after film stopped ruling the world. Kodak didn’t just sell cameras. They sold meaning. A Kodak moment was never about the camera. It was about recognising a fleeting instant and saying: 👉 This matters. Remember this. For authors — especially those publishing through KDP — this hits close to home. Because most meaningful moments in publishing don’t look impressive from the outside. They’re quiet. They’re invisible to algorithms. They don’t come with screenshots of bestseller badges. They look like: - finishing a chapter you almost abandoned - uploading your manuscript after weeks of self-doubt - hitting “publish” on your first book - getting your first real reader message - fixing something in your blurb instead of quitting - choosing consistency over perfection for one more day Those are publishing moments. And they’re easy to rush past. But if you don’t pause to name them, you miss the point of why you started writing in the first place. That’s the culture I want this community to hold: Not just celebrating outcomes — but honouring progress. Because books aren’t built in breakthroughs. They’re built in moments you decide not to give up. Question for the community 👇 What’s your “Kodak moment” as an author right now — a small, quiet publishing win that deserves to be acknowledged before you move on to the next task? Share it. Let’s capture the moments that actually build books.

I'm planning workshop ideas for next month and want to see what other things I can put on the list to help you market your books. Please participate in the poll (even if you're not in this stage yet)

🌟This year, I’m taking some powerful advice from Jen Gottlieb. She’s a bestselling author📓 and professional speaker, but what she does best is capture attention and help people step into visibility. I’m listening to her book Be Seen on Audible for the second time, and it’s all about getting out of your comfort zone, putting yourself in front of people, and confidently sharing the work you’re doing and the impact you’re making. 🙌 I’ve had the opportunity to attend a few of her events, and her energy is unmatched. But what really matters is this: it was at her event that I felt inspired to do this—to teach others how to self-publish books so they can create real opportunities for themselves, including becoming Amazon bestsellers, even without a large audience. 💥“Being seen” is a big goal for me this year. In the past, I played small, dimmed my light, and stayed quiet. That’s changing. I’m pushing myself to do more live events, show up more consistently on social media, and put myself out there for podcast opportunities. The more people understand what I’m building, the more this community can grow—and the more support, ideas, collaboration, and opportunities I can bring back to all of you. If this post nudges you to move forward on your own goals, that’s a win. 👉 Is there a book guiding you as you move into 2026? Drop it below—I’d love to grab the audiobook and listen along.

What It Actually Takes to Be a Successful Self-Publishing Author There’s a myth floating around that self-publishing success comes from one viral book, a clever hack, or cracking Amazon’s algorithm once. In reality, success in KDP looks a lot quieter — and a lot more repeatable. Here’s what I’ve learned (sometimes the hard way): 1. Consistency beats talent Plenty of talented writers never publish. Plenty of average writers build real income because they finish books and publish regularly. Momentum matters more than brilliance. 2. Think like a publisher, not a poet You don’t just write a book — you build an asset. That means: • clear positioning • knowing who the book is for • choosing categories strategically • writing descriptions that sell without hype Art matters. So does structure. 3. Short books are not “less than” Some of my most effective books are short, practical, and focused. They solve one problem well. Readers don’t buy page counts — they buy relief, clarity, or progress. 4. You need emotional resilience Reviews will sting. Sales will dip. Ads won’t work… until they suddenly do. The authors who last aren’t the ones who never struggle — they’re the ones who don’t quit during the quiet months. 5. Systems save your sanity Templates. Checklists. Repeatable workflows. The goal isn’t to hustle harder — it’s to remove friction so publishing becomes boring (and profitable). 6. Your backlist is your real business One book is a lottery ticket. Ten books is a catalogue. Twenty books is leverage. Long-term income comes from stacking small wins, not chasing big launches. 7. Success looks different for everyone For some, it’s full-time income. For others, it’s passive side income. For some, it’s authority, leads, or freedom to live quietly and write. Define your version early — or you’ll keep chasing someone else’s. Self-publishing isn’t easy. But it is fair. If you show up, learn the craft, respect the business side, and keep publishing — the odds tilt in your favour.