Landing in SPAM - what to do?
Working with a new partner on a BEAMER campaign. He hadnāt been emailing his list much at all lately, so we started the campaign with 4 warmup/preselling emails. Each of the 4 emails had reply CTAās, and they all averaged a ~29% open rate. Brought in around 130 individual replies over the 4 emails. Then this past Monday we sent email #5 - which was an RSVP email. 11% open rate. Then this morning we sent email #6. No data on open % yet, but all signs are pointing to it landing in Spam. Any idea why weād all of a sudden be landing in the Spam folder? For what itās worth - weāve been following a Monday, Wednesday, Friday send schedule? Maybe that was too frequent for a domain that hasnāt been sending much lately?