⭐ Funnel Challenge - Day 3 - The Skool Community

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👉One of the BEST lead magnets is a skool community.

You can have tons of amazing free resources in it and connect it to your CRM to gather data when people join. You can also build a lot of rapport and trust inside of it really quickly.

❤️But first, let's talk about what a funnel is and how they work.

A funnel is a system (usually automated as much as possible) that gets clients from strangers to clients.

👇There are a few components of a funnel:

🌈 The content. This is the content that other people see from you. It can be a post on your personal fb page, it can be a post you did inside of a fb group, it can be an ad, it can be a youtube video, it can be SEO on google, it can be on skool discovery, it can be a post that you put inside of another skool group. This is the content that you put out that others see and gets people interested in you or what you're doing.

2. 💮 The opt in. Ideally, your content should promote something about your skool group that people actually want. This makes them actually interested in the content you put out and click on it or follow through with inquiring about what you're doing. For a skool group, this is the about page of your skool community. They can then "opt in" by joining your skool community. Ideally (if you have the pro plan), you have membership questions to gather their info like email and phone number and you collect that info and it automatically opts them into your welcome e-mail and sms sequences.

3. 🦋 The nurture. Inside of the skool community, you can set up an Automatic DM (or, if you have the hobby plan, just send them a DM the next time you log in) to engage them into a conversation. The BEST thing here is to find out what their goals are, what their struggles are, and find out if you can help them. If you can, try to book a 15 minute call with them to qualify them or disqualify them. In this call, you see if they're a good fit for your paid program, you give them some feedback for their immediate struggle, and ask if they're interested in your paid offerings. If they are, you tell them the price range of your paid offerings. Then if they are fine with that, you book a longer 1 hour sales call with them.

4. 👑 The close. On that sales call, you ask them LOTS of questions and get to the root of their problem, what they have tried, what they haven't tried, why, etc. You then determine if they're a good fit and if they are, you ask if they'd like to hear about waht you're offering. Then you present your services and try to sell them on the highest ticket price point you have. If they are unable to do that, you can downsell them one of your other offerings.

👉The skool community is CRUCIAL for this whole thing because the skool community is what makes the content interesting, it is the entire opt in process and the entire nurture process.

So, getting it right is important.

👇Copy & paste the template below into a new post to complete day 3👇

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Headline: Day 3 - My funnel & skool community

This is what I am doing for my funnel:

Content (outline the different platforms and strategy that you're implementing to get content out):

2. Opt in (insert the about page link to your skool community for a review):

3. Nurture (What is your process for getting someone who joins your skool community to book a call):

4. Close (write down your numbers! How many posts do you make per week to get people into your group? How many people join your group per week? How many of those people book an onboarding call? How many of the onboarded people book a sales call? How many of your sales calls close?)

*don't forget to sprinkle emojis all over and include 3 of your favorite gifs below*

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