Day 2: These are my offers
My RMS statement: I help crocheters get confidence in their ability to make anything they want and share that with people who actually appreciate it (including sales)
Each stage of my customer journey:
Beginner - learning crochet, I offer a course that walks them through from holding their hook & yarn to making their first projects
Intermediate - Understanding the different stitches, what they are used for and how to combine them for different varieties of crochet
Advanced - they’re able to read and do any pattern, understand diagrams and can come up with a concept and make a design that they like based on the concept
Business growth - learning the skills they need to take what they know about crochet to market, whether that is to sell handmade items or patterns & tutorials they’ve designed
What I am going to offer & their prices:
Freemium
Free tier
  • Beginner’s course
  • Stitch dictionary
  • Community
  • Crochet Coffee & Chat
Paid Classroom offers
  • Templates for design and pattern making  - paid on Etsy & in the classroom; included in paid tier, $10 each, $30 for the package for 4
  • My own patterns & designs ~ $5 to $10 depending on complexity
Premium Tier - $9/month
  • Early podcast access
  • Q&A for members with special guests
  • Templates
  • Guest patterns (normally paid in other communities/platforms, included in membership)
VIP - Craft business group coaching program
  • Business templates
  • Group coaching calls
  • Business guest calls
3 successful people that are offering what i'm doing: I can’t find a specific example of what I plan to do, since crafting and crochet are so new on Skool. Similar communities to what I’d like to do: Calligraphy Skool, Circular Knitting Addi
Crochet Pattern Designers (with very successful Facebook communities): Briana K Designs, MJ off the Hook, Hanjan Crochet
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Jenna Kelly
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Day 2: These are my offers
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