My RMS statement: I help crocheters get confidence in their ability to make anything they want and share that with people who actually appreciate it (including sales)
Each stage of my customer journey:
Beginner - learning crochet, I offer a course that walks them through from holding their hook & yarn to making their first projects
Intermediate - Understanding the different stitches, what they are used for and how to combine them for different varieties of crochet
Advanced - they’re able to read and do any pattern, understand diagrams and can come up with a concept and make a design that they like based on the concept
Business growth - learning the skills they need to take what they know about crochet to market, whether that is to sell handmade items or patterns & tutorials they’ve designed
What I am going to offer & their prices:
Freemium
Free tier
- Beginner’s course
- Stitch dictionary
- Community
- Crochet Coffee & Chat
Paid Classroom offers
- Templates for design and pattern making - paid on Etsy & in the classroom; included in paid tier, $10 each, $30 for the package for 4
- My own patterns & designs ~ $5 to $10 depending on complexity
Premium Tier - $9/month
- Early podcast access
- Q&A for members with special guests
- Templates
- Guest patterns (normally paid in other communities/platforms, included in membership)
VIP - Craft business group coaching program
- Business templates
- Group coaching calls
- Business guest calls
3 successful people that are offering what i'm doing: I can’t find a specific example of what I plan to do, since crafting and crochet are so new on Skool. Similar communities to what I’d like to do: Calligraphy Skool, Circular Knitting Addi
Crochet Pattern Designers (with very successful Facebook communities): Briana K Designs, MJ off the Hook, Hanjan Crochet