So in the nature of researching what works and what doesn't: While looking for Karen's channel on a borrowed phone, (I just typed in YouTube Over 40), this channel came up: https://www.youtube.com/@learnwithnia40/videos?view=0&sort=dd&shelf_id=1 I had a look at some of the early and recent videos. It's a newish channel with almost 2k subs in 8 months and the thumbnails and titles look like the ones that seem to work. But in 65 videos, I think 4 had over 1000 views and the majority had under 50 views. The channel host is personable, friendly and seems to have knowledge about things that would help people over 40 get going. The host seems to have put a lot of work in and it feels they should be doing better. So what isn't working? After looking at five videos, throughout the lifetime of the channel these are the things that struck me: The background does nothing to contribute to the video, it almost detracts from the personality of the host. It is always the same blurry, possibly AI. Instead of showing real things when discussing equipment for example, graphics are used that pop up in the corners of the screen. Not once is the host shown doing anything other than talking, and in some videos this would definitely have increased my interest like 1000%! There is quite a bit of repetition within the videos I watched, which is often the case with these type of channels but sometimes you don't notice it so much. Anyone else have any thoughts?