📊 Why Your KPIs Are Quietly Wrecking Your Remote Team
Ok, so today I want to go over something that took me a while to figure out. If you manage your virtual assistants by the numbers alone, you are basically training them to cut corners on you. And most owners have no idea they are doing it. I'm writing this because entrepreneurs love metrics. I get why. Numbers feel like control. You look at a dashboard, you see green and red, and you feel like you know what's going on. But raw numbers and rigid KPIs lie to you all the time. And when you lean on them too hard, you trigger a behavior called "gaming." Gaming is simple. It's when an employee hits the number you set by any means possible, and they stop caring about the actual job. They figure out what you're measuring, and they give you exactly that. Nothing more. So you set an aggressive goal, your VA games it to look good on paper, and meanwhile your customer is having a worse experience. You won the metric and lost the customer. I'll be honest with you. There is no perfect setup here. You're never going to find the magic number that runs your team for you. If you want to build something that actually scales, you have to understand that a dashboard full of dry numbers will eventually cost you more than it ever saved you. Link to Substack: https://open.substack.com/pub/matthewmetros/p/why-your-kpis-are-quietly-wrecking?r=4e36e&utm_campaign=post&utm_medium=web&showWelcomeOnShare=true