Working On Just One Account Is A Risky Strategy

𝗜𝘁 𝗿𝗲𝗮𝗹𝗹𝘆 𝗶𝘀 𝗿𝗶𝘀𝗸𝘆 𝘁𝗼 𝗯𝗲 𝗼𝗻 𝗼𝗻𝗲 𝗼𝗳𝗳𝗲𝗿 𝗼𝗻𝗹𝘆 𝗮𝘀 𝗮 𝟭𝟬𝟵𝟵 𝗰𝗼𝗺𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝗼𝗻𝗹𝘆 𝘀𝗮𝗹𝗲𝘀 𝗽𝗿𝗼.

Just recently I spoke with a fellow pro who - in recent weeks - has gone from being the only sales pro on his offer to now one of a few.

He's gone from getting all the leads to now sharing them.

And to make matters worse, the lead flow has really dropped.

So he's gone from feast to famine...

And now he's nervous.

Income has dropped and things feel uncertain.

Can he still make that offer work?

Maybe but we don't know...

I told him that he needs a more diverse strategy.

He's not an employee, he's not earning a base and he need not "owe them" or give them 100% exclusivity of his time and focus.

Yes stay on that role but gain a second one and fast.

And then allocate his calendar to where the current opportunity is.

I worked 2 or 3 offers simultaneously for about 4 years.

It worked for me as a 1099 commission only sales pro.

I was always where the opportunity was and was able to keep all clients happy simultaneously.

As offer A got busier they got more of my time. When that dropped and offer B got busier then they got more of my time.

I moved with the market making it appeal to my self interest (to be where the opportunity is and maximize my earnings) whilst appealing to the clients self interest too (I didn't demand X amount of leads per week from them and I could always service what they sent).

We chose this remote 1099 commission only existence for many reasons over choosing an employee-like existence.

Typically we chose if for a combination of maximizing upside earnings with a greater freedom, control and flexibility.

Having 2 roles simultaneously taps into those appealing factors.

Most of my best students have always done this and I sure do encourage it to all I work with.

I currently work just with one client on one account selling their offer as I have the coaching program too.

However if I went 100% back into "just" selling then I'd have 2-3 accounts without a doubt!

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