The REAL Confessions of an Instagram Digital Marketer….

Abbey Strodtbeck

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7d • 🌐Directory Listings

Confession: I went through a month when I redesigned my Instagram highlight covers five times.

FIVE TIMES.

Different fonts.

Matching colors.

Little icons that coordinated perfectly.

I was really committed to the vibe.

I thought my “branding” was what was stopping me from making sales.

I mean it had to be that, since I was posting 3x a day on Instagram, doing all the stories, interacting with other creators like I was the mayor of social media. 📲

You know what my sales dashboard said during all of that?

Nothing.

Complete silence.

Truly unbothered by my AMAZING creative aesthetic choices. 🤣

Turns out the 500 people who already followed me had already decided if they were buying.

No amount of branding, artistic ability, or highlight cover cohesion was going to change that.

What did change that was learning to run Facebook and Instagram Ads.

Once I realized it wasn’t my style, but it was that I needed the RIGHT people to see my stuff, I spent less time on social media, more time on what mattered, and actually made sales!

Ads put your stuff in front of people who have never heard of you and ACTUALLY want what you’re selling.

New eyes. Every day.

While you're doing literally anything else.

I KNOW I’m not the only one who’s tried to Canva their way to sales.

Or post multiple times a day to get their products seen by their ideal customers.

So I started my community, The Ads Corner to help digital product sellers and Skool community owners learn to run ads that actually work.

I lay out step by step instructions, am in there for daily support and answering questions, and it costs only $9/month, which is significantly less than the Canva subscription I was using to redo those covers. 😂

Come join us 👇

https://www.skool.com/the-ads-corner/about

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