“The more people know about you and what you do, the more you’ll grow…”
‼️READ FOR OUR SOCIAL MEDIA STRATEGY DETAILED‼️
That one sentence from my husband shifted everything for me.
I used to post randomly—one post here, maybe a live or two each week. But when he said that, something clicked. I realized that visibility was the missing piece. I needed to put out way more content. As my team and capacity grew, I finally understood: volume moves the needle.
Right now, we’re doing:
✅ 4–5 posts a day on Instagram
✅ 10 short-form videos a day on YouTube
✅ 2 long-form YouTube videos per week
✅ $30K–$60K/month in paid ads
We now have an organic and paid media strategy, and we are all in.
But here’s the truth: even before all this, I had a daily plan to get my name out there. I wasn’t just posting—I was pitching myself weekly:
🎤 Pitching to the media
🎧 Pitching to podcasts
🗣️ Pitching to speak in front of other people’s groups
People always ask me for my content calendar or what app I use. But y’all, a calendar won’t save you. A planner won’t post for you. You don’t need another tool—you need to do the work.
Every single one of y’all could go live every day for a year if you really wanted to. The question is: how badly do you want to help the world with the knowledge you have? Because if you really want it, your consistency will show it.
Here’s how we create our content at scale:
1. Content Day Workflow
🎬 Record 60 Reels in one day
🤖 Use this ChatGPT prompt:
“I have a lot of content coming up in the areas of [insert your 4–5 content pillars]. Please give me 60 questions phrased like: ‘Tell me a story about how…’ followed by something my ideal client would want to know. My ideal client is [insert description]. Format them as questions that a videographer could ask me on camera.”
📄 I feed ChatGPT my 30+ page market research PDF to make the prompts even sharper
🎤 I record the content unscripted, just answering the questions naturally
2. Editing & Distribution
📁 Raw footage goes into Google Drive
✂️ My full-time videographer sends it to a contractor who edits all 60 videos within a week
🧾 Edited videos are tracked in a Google Sheet by our in-house editor
📅 Our Social Media Manager schedules everything using Metricool
3. Caption Writing System
📝 We use Cockatoo to transcribe each video
⚙️ Then we paste that into ChatGPT (a custom GPT trained on my voice)
✍️ Captions get written that sound exactly like me—whether it’s me or my team posting
It’s all still my voice. Period.
If you don’t have a team yet, here’s how you can start today:
📱 Record yourself answering FAQs
✂️ Use Opus Clip to make shorts: https://www.opus.pro/?via=c0af94
📆 Schedule using Metricool
✔️ Show up daily, no excuses
And whatever you do—start YouTube now.
YouTube has changed our entire business. I wish I started earlier.
Keep the energy high and excuses low.
Your voice matters. Let the world hear it.
Right now, I’m getting ready to host the Chicago stop of our Your First $25,000 Offer Tour™. I hope I see you there.
Here’s some images from my last content day! We recorded 60 reels and one 40-minute long for YouTube video on discouragement!
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Ashley Kirkwood
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“The more people know about you and what you do, the more you’ll grow…”
Speak Your Way To Cash
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