Write the comparison set before the promo · Super Affiliate Academy (Free)

Write the comparison set before the promo

Write the comparison set before the promo.

IM Launch Board / IMLaunchBoard and improductoftheday.com are useful when they help you answer a simple affiliate question:

"What is this buyer choosing this instead of?"

A launch is not competing only with other launches. It might be competing with hiring a freelancer, buying a template pack, doing it manually, using ChatGPT, using Canva, buying PLR, watching free YouTube videos, or ignoring the problem for another month.

Today, open the launch board and look for 2-5 products or product categories with obvious alternatives: AI prompt packs, PLR bundles, traffic tools, visual asset kits, automation templates, video tools, newsletter tools, or funnel builders.

Do this before you write the email:

1. Open https://imlaunchboard.com/ and https://improductoftheday.com/.

2. Pick 3 launches that fit your audience.

3. For each launch, write the real alternative the buyer is probably considering.

4. Write why this offer might be faster, cheaper, simpler, more complete, or less risky than that alternative.

5. Write one reason the alternative might still be better for the wrong buyer.

6. Keep the launch where the comparison is easiest to explain in one paragraph.

Simple promo shape:

"If you are currently using ______ to solve ______, this is worth a look because ______. Stick with ______ if ______."

Examples:

- A prompt pack competes with writing prompts from scratch or using random free prompts.

- A PLR bundle competes with creating assets yourself or hiring a writer/designer.

- A traffic tool competes with manual posting, paid ads, or doing nothing.

- A visual asset kit competes with Canva templates, Midjourney experiments, or hiring a designer.

- A funnel builder competes with stitching together pages, checkout, email, and tracking by hand.

First action today: pick one launch from IMLaunchBoard or IMPOTD and write three "instead of" lines before looking at the commission or bonus stack. If you cannot name the alternative, your promo will probably sound like a sales-page rewrite.

The cleaner affiliate angle is not "this is good." It is "this makes sense if you were about to solve the problem this other way."

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Write the comparison set before the promo