At 8:53 this morning, Facebook decided I might be a robot.
I was doing what I always do: hanging out in a few Junk Removal groups I’d just joined, replying to posts, sharing what’s working for my clients, dropping some “how-to” videos, and generally nerding out on marketing and systems. Everything was normal…until it wasn’t.
Suddenly, the screen flips to a big warning splash page:
“Your account has been suspended.”
“Are you a real human?”
What to do?
Facebook wanted a selfie video to prove I exist, with a nice little note saying the review could take up to 48 hours. So now my personal profile and my automations that help post content for clients are effectively frozen while the algorithm decides whether I’m a person or a bot.
About 30 minutes later, the verdict comes in: account restored, all good, “you can use Facebook again.” Life is good, the machine overlords have deemed me human.
But there’s a lesson in all this:
Rapid posting looks a lot like bot behavior.
Dropping multiple posts, comments, and shares in a short window, especially across groups, can trigger an automated review.
Even legit automation (like the systems I use for clients) needs to be throttled and staggered so it feels human, not spammy.
So going forward, I’m spacing out my automations and not firing 6 pieces of content across 3 profiles at the exact same second. Same volume, smarter timing.
If you’re building in public, using schedulers, or posting for multiple brands, learn from my mini heart attack this morning: Facebook loves consistent activity, but not suspiciously consistent.