So for anyone who's considered doing a Subscriber Surge Giveaway / Bargain Booksy Giveaway through WrittenWordMedia to build their list for their non-fiction book... here's my update two weeks in:
So far I've had 80 email opt-ins saying they want to be on my author newsletter list (though they get an extra raffle entry for choosing to be on my newsletter, and the checkbox up top is a "select all" to join ALL the newsletters... See photo.)
~26% confirmed their email address directly with me (A "double opt-in" meaning they really do want to hear from me)
The campaign still has another 41 days left, so I'm guessing I'll see a total of ~250 email addresses opt-in and maybe ~60 double opt-in... ?
The lead quality feels LOW, especially since they get raffle entries to win a kindle and a bunch of ebooks if they opt-in, but... we'll see...
All of the opt-ins, once they double opt-in directly with me, go into a welcome/nurture/indoctrination sequence and then - as requested - onto my newsletter list which has a daily email.
I'll share more as we get towards the close as it's too early to say if it was worth participating vs not...
Open to any questions / feedback if you got 'em!