Mar '25 (edited) • General discussion
Part #3: Built In Operator Business - Quietly Launching NEW offers...
I gotta a bunch of interest last week when I shared the Built In Operator Business...
But folks (especially BEAMer peeps) wanted to know more about launching new offers.
Which is the fastest way to get control of these businesses and cash flow them.
I focus on businesses that have some kind of affinity that's obvious.
If they have a $27, $199, or even a $500 offer?
I know I can quietly launch a NEW high-ticket offer to their existing audience they've already got infinity with.
I've done as much as $54,000 in a week by repositioning and repackaging a $249 low ticket offer too.
Here's the thing...
I know BEAMer peeps have heard "No NEW offers" when working with partners on a first date.
But think of it like this...
BEAMer peeps are playing soccer and of course you don't use your hands...
But over here?
I'm playing basketball...
And if I didn't use my hands?
I'm losing every game!
This is just a NEW tool for NEW kinda game is all.
At the end of the day?
I get it...
Launching new offers can be hard.
For the average coach, creator, or influencer they go about it like this...
We can guess what peeps want?
But guessing is like Russian Roulette but with five bullets in the gun instead of one.
Then there's surveying them.
But if Ford would have surveyed folks on what they wanted?
They would have said, "A faster horse!..."
So that's not the most efficient approach.
BECAUSE EVERYONE'S GOT AN OPINION UNTIL YOU ASK FOR A CREDIT CARD!
Then there's spending weeks designing the perfect 6, 8, or 12 week online course...
But how many people drop out after week 1 or 2?
MOST of them...
And that's because the course wasn't designed for an immediate result.
But then there's another few months shooting videos, creating worksheets, and designing graphics.
Once that's all done?
There's creating a webinar or writing the sales page and wrangling promotional partners to get the word out..
Some peeps go so far as creating a leaderboard with prizes...
Not to mention you gotta write email copy for before, during, and after the launch.
Then there's social media posts...
I've seen a ton of folks do their FB, TikTok, or IG lives on top of all that.
All in the hopes of it selling their prawdukt like hot cakes and nailing a big payday.
Only to push "GO"...
...and then...
...
...
...
...crickets.
Followed by maybe a tiny trickle of sales.
That's a lot of time, energy, and resources to spend without any pay off...
You see, A LOUD launch calls a lot of attention...
...and everyone knows when it shits the bed.
Especially the 2 or 3 peeps in the "buyers" Facebook group.
Plus there's no leaders on the leader board.
IG, TikTok, or FB live recordings with squat for engagement...
Little or No responses on the social media posts except for...
"Congrats!!..."
"Well done!..."
And the all too familiar...
"I'm so happy for you!..."
Problem is? None of those are gonna pay for the kids college tuition...
...or pay for the house on top of the hill.
You see...
This is the pain content creators and influencers do NOT want to feel...
The reputation TANKING publicly.
But I can't tell you how many of them I've talked that have shared this exact story with me.
So, years ago, I figured out a way to validate an offer BEFORE any of this work is put into it.
And not just validate...
But make banger SALES...
I can spend less than an hour designing the offer and the deliverables (not build it)...
Send one email or social post...
...and get Stripe or Paypal notifications lighting up my smartphone before I send email #2...
As long as their audience likes the creator/influencer/blogger/coach...
And I've done this to the toon of $100,000, $200,000, and even $500,000 in a matter of days...
So far my best quiet little launch has been $529,000 in 18 days using this method...
And I do it WITHOUT making an actual paid offer in the email or social post.
No webinars.
No sales pages.
No sales calls.
No complicated membership sites.
No failing publicly.
And once I get these kinda wins with partners?
They wanna know WTH can we do together NEXT?
I've had companies hand over their entire asset library.
Main email lists, customer lists, Skool Groups, FB groups, Newsletters, everything and anything they've got.
And he's agreed this this is just another powerful tool in our Ronin toolbox so we can get control of other people assets...
...and SERVE NO MASTER.
The Tool?
I call it: The Quiet Little Launch Process...
And I've been using it since 2016 to produce crazy wins for peeps who wanted to launch NEW offers...
...without risking their reputation.
And still bringing in anywhere form $25,000 in 5 to 7 days...
...upwards to $529,000 in 18 days.
No downside, just big upside.
Sales.
Fast.
And Quietly.
That's what get's done.
We've decided to make The Quiet Little Launch available...
So this train is leaving the station.
And for the first time ever in Ronin we're making it available.
You can join me over in the Meaningful Man hopper group...
I'm not doing any extra training...
But I am dropping deets for peeps who want them...
...and answering any questions you've got.
The Quiet Little Launch is about to take off.
In your corner,
~ Tony
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Part #3: Built In Operator Business - Quietly Launching NEW offers...
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