Steam helps moisture enter the hair by lifting the cuticle. But for Type 3 and Type 4 hair, too much steam can weaken structure and cause breakage—even when hair feels soft. That’s why steaming works best monthly, and sometimes quarterly. It's meant to correct moisture resistance, not replace proper care. If this explains a lot, Rinoure takes it further: #HOW TO USE THE FOUNDATION SYSTEM

When hair is prepped the right way, it releases instead of resisting. Water first. Then sectioning. Then patience. Most breakage happens when this step is rushed or skipped. If this explains a lot, Rinoure takes it further. 👉🏾 #HOW TO USE THE FOUNDATION SYSTEM

Most people don’t need stronger products. They need understanding. Treatments are meant to correct a problem —but when you don’t know what you’re correcting, results become random. That’s why routines feel confusing. Why products work for someone else and not for you. Why progress stalls even when you’re “doing everything right.” Education creates direction. It tells you what your hair and skin are responding to before you try to change them. At Rinoure, we don’t rush to fix. We slow down long enough to understand. Because once you know why something is happening, every next step becomes easier — and more effective. 👇🏾What’s one thing you’ve tried that helped temporarily, but never fully solved the issue?