Live from the new San Diego office, we walked through the Fall Review Surge playbook, unveiled Reviewly’s Fall Update (smarter AI, faster UI, global coverage, easier devices/QR), and showed how Review Snapshot + Reviewly creates a “proof + performance” loop that locks in MRR.
SPECIAL OFFERS:
Pricing/packaging changes hit mid-November—current users are grandfathered.
Why this matters (right now)
- We’re in the pre–Black Friday window. The next 3–4 weeks decide who shows up in GBP and who wins holiday traffic.
- Run a Review Surge (10 in 10 days) now so systems are in place before BFCM chaos.
- Use Snapshot to tell the story, Reviewly to drive the results → stickier clients, easier Q1 renewals.
Highlights from the call
- Quick personal update: Cabo golf trip → moved to San Diego, new studio setup, more YouTube content coming.
- Tone: Office hours + live demo, not a hype webinar. Straight walk-through of what’s shipped and what’s next.
What’s new in Reviewly (Fall Update)
- Smarter AI conversations
- Faster, sleeker experience
- White-label upgrades
- Devices & QR made easy
- Global coverage unlock
Grandfathering: Existing agencies & Snapshot buyers get the AI upgrades included before pricing changes mid-November. You can also package the AI upgrade as a paid add-on for your clients.
The one-two punch: Snapshot × Reviewly
- Snapshot = proof you can feel (weekly/30-day movement, simple narrative)
- Reviewly = performance engine (more reviews, higher trust, better visibility)
- Together = retention (proof + performance), MRR lock-in, quarterly surge cadence
Packaging (simple & sticky)
- Lead with Review Surge → install devices + digital QR + SMS
- Keep it tight: Visibility, Velocity, Sprints (VVS) at $199–$299/mo
- Run quarterly surges + monthly Snapshot reports → renewals take care of themselves
What’s next (shipping target)
- Multi-location management (roll-up dashboard, trends, single login) targeted late November; included if you’re in before the change.
Action steps
- Pick one client and run a Review Surge in the next 7–10 days.
- Add Digital QR to email signatures + assets; deploy devices at high-intent touchpoints.
- Send your Monthly Snapshot to show movement (proof) and set the Q4 surge.
- Lock in pricing before mid-November if you’re not already in.
- Comment your next step for accountability.
Links from the call
-Herschy