ALL Self Sabotage stems from one thing: Suffering. I help each of my clients to understand that suffering is any Feeling/Emotional experience that is LESS THAN what they would willingly choose for themself. And unfortunately - no amount of "Success" can ever lift someone out of suffering. They have to intentially do that for themself. And that starts with self love. Loving yourself enough to intentionally raise yourself out of suffering. Unfortunately, most people have no idea how to raise themself out of suffering. Which is a large part of what makes what I do for my clients valuable beyond any amount of money or success. #selflove #suffering #selfsabotage #success #money #mindset #coaching #empowerment

As a high performance and executive mindset coach, every client wants the secrets to high performance. It goes with the territory. And so I feel a deep obligation to offer the best strategies in my tool box. There's a huge array of strategies out there. Ice baths. Supplements. Yoga. Standing on one leg while journaling at sunrise - you name it, they're willing to try it if I tell them to. It's the power of influence and especially - earned trust. Meanwhile, the highest ROI intervention remains deeply unfashionable: sleep. Not “I got 6 hours but tracked it with an app” sleep. I'm talking about real sleep. The kind where you disappear for 8 hours and wake up with functioning cognition and fewer irrational decisions. I’m generally a strong advocate for what actually works. And honestly, nothing has improved my performance, recovery, mood, or overall wellbeing more consistently than prioritizing high quality sleep. In my case, sleeping in a Hästens has made a genuinely noticeable difference. Just ask me about the two years I spent recently in a rented flat in Italy sleeping on what could only be described as something akin to a concrete slab covered in a thin layer of synthetic fabric. It was more than clear what I had been missing from the first night of sleeping back in my own Hästens Bed. But, I digress. Now… Cold Plunging, by comparison, feels like a wellness industry loyalty test. A mild form of torture rebranded as discipline. If you enjoy voluntarily impersonating a lobster in arctic water at 6am, I support your journey. But compared to consistent, restorative sleep? It’s a mostly extracurricular activity. The modern obsession with suffering as proof of optimization is strange to me. Sometimes the most elite strategy is not about conquering discomfort. Sometimes it’s buying a great bed, going to sleep earlier, and waking up less biologically compromised. So… Being the hopeless advocate that I am. And as a Certified Sleep Science Coach - I wrote a white paper comparing sleep to cold plunging. The results - like a cold plunge whill shock your system. But in a good way. Because let's face it, if sleep can get you off the hook with the same or even better benefits than voluntary cryogenics - then why not?