A while back, I posted a video about how blog posts can boost your IDX real estate website rankings. We were doing it. It was working. So naturally, I thought… if one post is good, let’s do three a day! The Problem: It Got Expensive—Fast I was hiring freelancers on Fiverr to crank out blog posts, and the costs started stacking up. We needed a better way. The Solution: Let AI Help (Without Losing Quality) Here’s what we did instead: 1. Transcribed our video content using an AI transcript tool. 2. Fed the transcript into an AI writing tool with specific keywords and a prompt to turn it into a blog post. 3. Edited the AI-generated post to make sure it sounded natural (not robotic). The key? The transcript came from our voice, our content, and our keywords. So the AI had a solid model to work with. The Results: Faster, Cheaper, and Still Authentic This allowed us to generate blog posts at scale while keeping our unique style and voice intact. Now, we use this process for almost all our video content—even if it’s just to store posts for later. No, we didn’t just let AI do all the work. We built a smart system to speed things up without sacrificing quality or authenticity. If you’re creating content, try this. It’s a game-changer. while speeding up content creation.

What is a good prompt to put into chatGpt to create a X touch email campaign for Veteran leads? How many touches are recommended now?

Posted this yesterday on social, it took off so I think ill be making a full course on this one. but wanted to share it here as well.

I’ve talked a lot about why we fired our lead generation companies from a cost perspective, but what I haven’t shared is why we fired them from a time management standpoint. For me, the defining moment was at dinner with my family. 📌 The Zillow phone rang. 📌 I got up, took the call, and booked an appointment. 📌 By the time I came back, dinner was over. I had missed it. The Wake-Up Call I got into real estate because my previous career had me working 80-hour weeks—and I never saw my family. I thought becoming self-employed meant I had freedom. But here I was, still letting my work control my life. 📌 What’s the point of being self-employed if you still have to take calls at dinner? 📌 What’s the cost of a lead if it comes at the expense of time with your family? What Changed When We Took Control Since we fired our lead generation companies and built our own systems: ✅ I decide when I take calls and when I don’t. ✅ I don’t feel pressure to chase every lead. ✅ Our cost per lead dropped to $10-$12, so missing one isn’t a big deal. The Bottom Line 🚀 If your lead generation system forces you to work when you don’t want to, it’s not really freedom. 🚀 When you own your system, YOU control your time—not the other way around. For me, the real win wasn’t just lowering our cost per lead. It was getting back the freedom to choose how I spend my time.