Jun '24 • 💬 General discussion
Conversion Measurement in UK and EEA
Running ads in UK. The client uses a cookie banner and almost half the conversions not getting reported in Google Ads Dashboard compared to the backend.
Will Enhanced conversions (for web) help in conversion tracking even when visitors reject cookies and end up filling up a lead form?
Or will the conversion tag NOT fire for these visitors?
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Conversion Measurement in UK and EEA
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