⚙️ Automatically Apply Recommendations – Yes or No?

Hey all – quick question for those managing high-volume Google Ads accounts:

Do you recommend keeping “Automatically Apply Recommendations” enabled or disabled?

We’re currently focusing on performance campaigns for premium fashion brands (e.g. new collections, seasonal sales, etc.). I’m cautious about letting Google auto-implement changes, especially around bidding strategies and keyword adjustments, without manual oversight.

Curious to hear how others are handling this —

✅ What do you keep ON?

❌ What do you definitely leave OFF?

And why?

Appreciate your insights!

Greetings

Founder & Ceo

stretchshop.NL

✅ Yes – I let Google auto-apply most recommendations

❌ No – I keep full manual control over all recommendations

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