Have you guys created the custom metric "Video Hook" basically it tells you what percentage of people watched the first 3 seconds of your ad. Typically I have seen 30-40% to be a pretty solid video hook for an ad. Every account is different, but thats the benchmark i've determined based on experience. So if your getting lower than 30% I would say theres room for improvement.

If you get an account that has existing data, take the time to review the data they have even if it was bad data. All data is good data. Take a look at the costs. How much was the CPM (this is more important in a conversion campaign), What was the CTR? (Can tell if the ad was good enough to be clicked on), Did anybody add to cart? If there was a video, what was the hook rate?

When generating leads for U-Visa and VAWA cases, what is the safest and most effective method to collect sensitive immigrant information without causing fear or distrust? Specifically, do you recommend using Messenger, instant forms, or pixel tracking for lead capture? How do you ensure prospects feel secure and confident enough to complete their information without worrying about ICE or other authorities?

Hi, I'm Jane, would like to hear the thought and advice from paid ads experts here. Appreciate if someone could share with me some tips to start ads from a totally new ads account without any historical algo learning, how to drive qualified leads fast from new ads account. I noticed Andromeda affected this a lot from Oct onwards. Appreciate and thanks~

I am Rodolfo Beltran and I am one of the creators of Café Soñé