Let’s talk about something every nonprofit needs…
but too many skip until they’re already drowning. 🥴
A newsletter + CRM system (like Mailchimp, MailerLite, Kit, Zeffy, etc.) isn’t just “nice to have.”
It’s the backbone of your communication, your donor relationships, and your ability to raise money on purpose—not by accident.
💡 What’s a CRM, really?
A CRM (Customer/Client/Constituent Relationship Management) system is simply:
A tool that helps you store, track, and manage relationships with your donors, volunteers, partners, clients, and supporters… all in one place.
Think of it like your nonprofit’s brain 🧠—except it doesn’t forget things.
A good CRM lets you:
✔ Keep track of donors and supporters
✔ Send newsletters + updates consistently
✔ Track who opens, clicks, gives, or attends
✔ Automate follow-ups
✔ Warm your audience long before you ever ask for funding
✔ Stop relying on your memory, your notes app, or that one board member who still uses Yahoo. 😅
🗣️ Here’s today’s question for the group:
Do you already have a CRM or newsletter system?
If yes—drop which one you're using.
If not—what’s holding you back?
There’s no judgment here—just clarity, growth, and better systems so you can raise more money with less stress. 🙌
Let’s talk about it ⬇️