1. Nail Down Your Market & Pricing 💰 - Target: Don't market to everyone. Focus on high-value clients like apartment complexes, busy parents, or small commercial accounts (gyms, Airbnbs). - Pricing: The industry standard is Per Pound. To ensure you’re profitable on every trip, you must charge a premium for pickup/delivery convenience. A strong starting point is $2.00 per pound with a $35.00 Minimum Order. 2. Get Your Tech Right (Your Backbone) 💻 - You need automation to scale. Your website needs to handle the heavy lifting! - The GoHighLevel Advantage: Use a platform like GHL i use it with every business i start or buy. here is the link try it free 14 days NO BULLSHIT BUILD IT AND GO https://www.gohighlevel.com/?fp_ref=marcanderson 3. Focus on Logistics & Quality 🚚 - Weighing: Always weigh the laundry after it's been washed and dried. This is the fairest and most transparent way to bill customers. - Bags: Invest in three sizes of durable, branded bags to simplify the pickup process for your customers and manage expectations. - Consistency: Use a consistent folding method and adhere to customer detergent requests. Quality is what turns a one-time user into a weekly subscriber. 4. Turn Customers into Affiliates 🤝 - Word-of-mouth is key for any local service. Use your CRM THE LINK ABOVE platform to create an automated affiliate program! If You need help just ask. - START TODAY TO ENJOY YOUR TOMMOROW

Good morning, A.D.A.M. family — Let’s talk ICP — your Ideal Customer Profile It’s not a fancy marketing term. It’s the line that separates real businesses from broke hustles wearing business clothes. 📊 A real business knows exactly who it serves: - What they buy - Why they buy - Where they spend time online - What pain keeps them up at night 💀 A broke hustle tries to sell to everyone — and ends up selling to no one. If you can’t describe your customer in one sentence, you don’t have a business — you have a hobby. Real entrepreneurs track data, build systems, and create offers that solve one person’s problem better than anyone else. That’s how you get repeat clients, not random cash. 💬 So today’s challenge: Post your ICP in the comments — who do you serve, what’s their biggest problem, and how does your service fix it? Let’s sharpen your focus. Because clarity = cashflow And confusion = broke. #ProjectADAM #LaundryLaunchAcademy #BusinessMindset #ICP #RealBusiness #MorningMotivation #SystemsOverHustle

: The Stuff Nobody Told You Most business owners don’t have a marketing problem. They have a measurement problem. They’re spending money on ads, boosting random posts, “doing social media”…but can’t answer three basic questions: 1️⃣ What’s your CAC (Customer Acquisition Cost)? 2️⃣ What’s your LTV (Lifetime Value per customer)? 3️⃣ What’s your Conversion Rate from lead → sale? If you can’t answer those, you’re not marketing —you’re gambling. Marketing 101 Rule: What gets measured, gets managed.What gets managed, multiplies. Here’s how to fix it: - Track every lead. - Follow up automatically. - Know where each customer came from. - Double down only on what produces ROI. You don’t need to post more — you need to see more.The goal isn’t more leads.The goal is profitable, predictable growth. If you want to market smarter (not louder), start by learning your numbers. That’s where freedom begins. Here is a new sample example of the dashboard we give you here

The first step is always the hardest big shouts to @Tia Lacaze @Tamela Hardwell @James Outley for joining the workshop and being activehttps://www.nav.com/

Hey Mr @Kenneth Williams what we just did in the parking lot talking about the different prices and cost that was a workshop. That’s how you get better. Hope you join us for one online.