13d • Acquiring Clients
If you want to stop doing 1-1 sales calls and don't want to build a sales team this is for you.
First off I think 1-1 sales calls is the way to go when you start a new business.
I started GLP-1 Launch over the summer this year and started off with some good ol ads to book a call.
I think this is the best way to get things rolling instead of trying to find more "leverage" in the sales process. It can suck and it's a grind.
But I did that for about 4 months straight.
I got a ton of feedback and was able to refine my offer.
Feedback meaning I was able to understand more what people really wanted.
I also found out what price points make sense for me and the market.
So I gathered a ton of data and information to help create a more scalable sales process.
I knew I wasn't going to continue doing 1-1 sales calls forever. But I didn't know exactly what my escape plan was yet.
I was doing some low ticket funnels and will definitely go to that again soon. But I just knew my constraints. I'm not hiring a sales team no sir.
Ain't got time for all that non sense. Not for me. After bout 4 months of taking calls I bout had my limit. Going through the same conversation over and over is exhausting.
Having my calendar filled up is just painful to my soul. I hate having scheduled things on my calendar. Absolutely hate it. I love the freedom a minimally packed schedule can bring.
Long story short I ended up transitioning to more one to many sales.
I always say you should have a hypothesis and go test that shit.
My hypothesis was that "if I can just maintain the same show and close rate but only sell two hours a week then I would be the happiest man alive."
So I came up with what I now call a Masterclass Funnel. I used a vsl landing page to sell people on hopping on my Masterclass. I was definitely surprised to find out that indeed I was able to maintain a decent show rate and the same close rate...
All while only having two "sales calls" per week instead of having 6-7 booked calls per day. Ecstatic to say the least. So now I just have two Masterclass sessions per week and I'm able to fill each one with about 20-30 booked calls. With an average 38% show rate so far.
Closing at 25-32%. Not all the plans work but this one has been a game changer for me. Especially because my intentional constraints are to not hire a sales team and to just keep it me and my VA.
The potential here is awesome because I can simply scale my ad spend and not increase my energy output much to handle more sales since it's just two calls per week.
I'm spending about $300/day and hoping to get to 1k/day. We shall see if I can pull it off. I don't think it's for everyone but if you have a good offer and are willing to spend over $100/day it is worth it.
I'd love to run this for one or two people. I definitely think the Masterclass Funnel can highly optimize your business and life if freedom is your thing.
If you want to get out of a traditional 1-1 sales call "book a call funnel" and want to try this let me know. Just DM what your offer is, how much you are spending on ads or willing to spend, and if you have your sales stats even better.
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If you want to stop doing 1-1 sales calls and don't want to build a sales team this is for you.
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