9h • Notes 📝
Want high ticket clients? Learn this first.
Reality of High Ticket Freelancing
- High ticket client = you give them high value. That means:
- They make more money
- They save time
- Their main pain points get solved
- To get high ticket clients, you first need to become a high ticket freelancer.
- How to become one: Learn how to make money for clients + learn these skills:
- Offer creation
- Funnel
- Marketing
- VSL = Video Sales Letter / 1-way sales call
- YSL = YouTube Sales Letter
- To close high ticket clients:
You need confidence in your offer. Get confidence by:
1. Getting the result yourself first
2. Doing it again and again for practice + social proof
- Once you’ve done what you offer, you become unstoppable.
1. Offer Creation
Not a service list. It’s a result + the path to get there.
4 steps:
1. Understand the customer’s problem
2. Add extra value
3. Focus on the result, not tasks
4. Make it safe to buy with a guarantee/trial
In short: Offer creation = making it easy for people to say “Yes, I want this.”
2. Funnel
The path a stranger takes before becoming a paying client.
Top of funnel: You need Attention - People discover you,
Goal: Get noticed, not sell
Middle: Interest - They check you out
Goal: Build trust
Bottom: Action - They decide to hire you
Goal: Get them to pay you
3. Marketing
Getting the right people to know you exist, trust you, and reach out.
5 main types:
1. Content Marketing: Post helpful stuff for free. Builds trust over time. Slow but long-term.
2. Direct Outreach: DM/email clients directly. Fastest way to get clients now.
3. Referrals: Get past clients to recommend you. People trust friends more than ads.
4. Paid Ads: Pay Meta/Google to show your offer. Fastest way, but costs money.
5. Community/Networking : Be active in groups. Become known without hard selling.
Key takeaway:
High ticket freelancing = give high value → have a clear offer → guide people through a funnel → market consistently.
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Want high ticket clients? Learn this first.
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