🔹 Old Lead Generation Methods:
• Pamphlets aur flyers physically distribute karna
• Newspaper ads dena
• Door to door jaa kar service introduce karna
• Cold calling (direct phone calls karna)
• Clients se face-to-face meetings
👉 Yeh methods time-consuming thay
👉 Zyada physical effort lagta tha
👉 Target audience limited hoti thi.
🔹 New Lead Generation Methods:
• Email marketing ke through outreach
• Upwork par cover letters bhejna
• LinkedIn aur social media messaging
• Online meetings (Zoom, Google Meet)
• CRM aur data tools ka use
👉 Sab kuch virtual aur fast ho gaya hai
👉 Aap ghar baithe international clients target kar sakte hain
👉 Smart targeting possible hai.
🎯 Important Strategy
• Low ticket clients ke bajaye high ticket clients target karo
• Example: Real Estate companies, Coaching businesses.
• Quality service dein and long-term relationship build karein.