Curious about how often your ad shows up as the very first result on Google? The Absolute Top Impression Rate tells you exactly that!
✅ What it is: It’s the percentage of times your ad appears as the first ad in search results during a specific period.
📊 Why it matters: The higher your absolute top impression rate, the more likely your ad is getting prime visibility — right at the top where most users click!
This metric is a key indicator of how well your LSA are performing and how often they stand out in search results.