September updates 👀 · LeadCapture HQ

September updates 👀

Sharing a list of some of our latest updates from September

1) MCP v2, build funnels (and ads workflows) from your own AI

We shipped our MCP server allowing you to bring your agents to LeadCapture. Then after seeing quick adoption, we shipped v2 , which brings more tools, better funnel setup from the start, and cleaner duplication, so Claude, Grokbot, and other MCP clients can stand up and iterate funnels the way your team actually works. I'm also putting together a short video on funnel + ad automation use cases.

If you’re living AI tools all day, this is how LeadCapture meets you there, without leaving the workflows you already trust.

2) Flow Logic Builder — rebuilt for real branching

We rebuilt the Flow Logic Builder so complex routing is easier to see. Advanced branching is clearer on the canvas, and you get new conditions: is any of and is none of.

More qualified leads start with asking the right questions in the right order. This makes that logic maintainable when funnels get serious.

3) Everflow v2 — direct linking, relaunched

Everflow is back as v2 with direct linking. If you route and attribute through Everflow, you can wire LeadCapture the way your buyer and affiliate stack expects... without the old friction.

5) Agency plan — unlimited client workspaces

Agencies can now run unlimited client workspaces with custom branded LeadCapture for each client. One platform, clean separation, and a branded experience your clients recognize as theirs.

Also shipped this sprint

Mid-test A/B adjustments so you can tune live experiments without starting over
Dashboard: drag funnels into a custom order, sort by table/column (e.g. highest leads), and click a folder to refresh top-level metrics for that folder
Trusted Form auto-tagging enhancement
Push leads without contact records when your flow needs it
Lead Resume: pick up mid-funnel without firing CRM / unique-link tracking when you don’t want it, still supports text/CRM unique links with tracking cookies when you do (big efficiency unlock for ops)
Master forms: embed one form (webhooks, compliance, integrations) across multiple pages
Accordion-style callout text under forms
Field masking for sensitive fields
OTP branded sender ID for AU (path from unverified sender → branded setup).. btw we've sent over 1.2 million OTP requests. Crazy to think that this started from a simple feature request that I almost ignored.
Auto-advance for option buttons (show/hide continue; when to advance vs not)

What’s next

We’re leaning into traffic generation in the traffic section (SEO + LLM citations), UI updates (button animations/effects, page builder components), offer walls, and more enrichment + analytics

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September updates 👀