Quick Roadmap Update (What's Coming Next)

I’ve been a little quiet the last couple of weeks and I’ll probably stay pretty quiet for the next few as well, outside of sharing some updates as we progress like the landing page launch, 'NextGen', and the TapMyMortgage updates.

That’s because I’m deep in the weeds on two major engineering initiatives right now while keeping things moving on other fronts.

Initiative #1: Landing Pages (In Progress)

The landing page feature we promised is actively being built and we’re making solid progress after some engineering delays and tech stuff that got in the way. I know I’ve said that before, and there were a few hiccups along the way, but we’re getting close. The beta is working but it's just not quite ready for public launch. For example, the page speed wasn't right, so we had to go back and rebuild.

Once landing pages ship:

A/B testing will roll out shortly after
That will officially complete v1 of landing pages

I’ll continue to share updates as we get this out the door.

Initiative #2: LeadCapture NextGen

You may have seen a couple of screenshots I shared recently, this is LeadCapture NextGen, which I consider the next evolution of the platform.

I'll have way more to share here soon, but here's the quick summary of what's happeing:

What is NextGen?

NextGen keeps all the core strengths of LeadCapture, but:

Strips out non-essential complexity from a UX and feature perspective
Introduces a much cleaner UX/UI
Requires fewer clicks to do common tasks
Adds highly requested features like conditional logic
Sets the foundation for things like data enrichment, AI capabilities, and AI agents

So… why NextGen?O

ver time, we’ve received a lot of feedback around UX, UI, and new feature requests, some quite complex. While the current platform works great from a performance perceptive (we've got really good devops), it has accumulated a fair amount of legacy code. At a certain point, it became more efficient to step back and rebuild the system rather than continue making small, incremental changes. EVERY SaaS faces this at some point in their journey. We're at the point.

With NextGen:

The frontend and backend have been completely re-architected for us to move faster on the engineering side
DevOps has been significantly upgraded
We can now move much faster and more safely
This positions LeadCapture to scale for the next 10+ years as AI and Blockchain begin to become more of a thing.

I realized back in September that for us to get to where we need to get to over the new decade, we needed to start building NextGen now.

What does this mean for you today?

Nothing changes immediately.

Both versions will coexist:

LeadCapture Classic (current platform with a team supporting it)
LeadCapture NextGen (new platform with a separate team)

This isolated team structure will allow us to keep supporting both platforms over the next 1-2 years, maybe longer. Then at some point, I'd imagine that NextGen becomes the dominate platform.

Here's the key thing:

You’ll be able to choose which one you use. Neither is going away. Not yet at least.

With that said, landing pages are still a huge milestone and I’m very excited about them, but NextGen is on another level. It's next level.

I’ll be sharing more details (and likely videos) as we get closer to launch.

For the next couple of months, I’ll be splitting time between support and development as I push both teams to get things done so if you don’t hear from me as often, don’t worry, it just means I’m heads-down, fully locked in, working to bring landing pages and NextGen to life.

Beyond that, I'll still be monitoring this community and posting some updates on the TapMyMortgage thread, which is still making progress I've got some updates to share soon.

Got questions? Ask them here.

Some quick notes:

1) Will I have to pay for NextGen? No. If you're paying for LeadCapture now, you get access to both

2) Will I be able to migrate my forms/funnels to NextGen - We're working on it! That's the goal

3) Will I have all of the same features as LeadCapture (verification, address autocomplete, webhooks, trustedform) Yes! and more. Non essential features are being stripped out

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Quick Roadmap Update (What's Coming Next)

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