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AI FOR COACHES — It’s Live. 20 Places. Here’s Everything You Need To Know.
Hey everyone 👋 Some of you saw the post I put up back in February about an AI workshop we were building for fitness coaches. It’s done. It’s confirmed. And it’s going to be class. 💥 Ireland’s first AI workshop built specifically for fitness coaches. We've we partnered with Sonia Madsen from AIVA Consulting — she builds AI workflows for Irish businesses professionally — and has built a workshop specifically aimed at PTs & Pilates instructors. This isn’t a webinar. It’s not a “what is AI” talk. You open your laptop and you BUILD. 📅 TWO SESSIONS: • Phase 1 — Quick Wins Night: Monday 18th May, 7:00pm–9:30pm (online) • Phase 2 — The Big Build: Saturday 23rd May, 11:00am–2:00pm (online) Phase 1 gets you going — you’ll be creating content within the first 20 minutes. Phase 2 is where you build your own AI content generator and your own AI assistant, both trained on YOUR voice, YOUR brand, YOUR business. When you close your laptop on Saturday, those tools keep working for you. On the bus. Before your first session. At 11pm. They don’t clock off. ✅ WHAT YOU WALK OUT WITH: • Your own AI content generator — a full week of posts in 30 minutes • Your own custom AI assistant — handles admin, client Qs, repetitive tasks 24/7 • A full prompt pack — copy-paste templates for content, programmes, emails • A curated list of the best AI tools (free + paid) • Clear do’s and don’ts for keeping client data safe • Q&A with Sonia and the AIVA team 💰 THE PRICE: €300 up front for both sessions. Everything included. Or from €199 deposit if that’s easier. 🎯 WHO IT’S FOR: If you’re a PT, Pilates instructor, gym owner, or fitness coach and you spend more time on content and admin than actual coaching — this is for you. No tech background needed. If you can send a WhatsApp, you can do this. IFT graduates get priority but any fitness professional is welcome. 20 places. That’s it. 👉 Full details and booking here: https://www.imageft.ie/ai-for-coaches
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Register your interest: The Coach Brand Launch
Hi guys, We're registering early interest for our new offering, The Coach Brand Launch. What is it? 📸 Professional Brand Photography You’ll receive up to 15 high-quality still images, professionally shot and edited by Hourglass Studios, designed specifically for: - Instagram posts & carousels - Facebook content - Website “About Me” pages - Online coaching profiles - Promotional graphics & ads These aren’t awkward, posed gym shots. They’re clean, confident, brand-ready images that make you look like a coach people trust. 🎥 Short-Form Video Content (Reels / TikTok / Shorts) You’ll also get: - 2 professionally shot & edited reels - 30–45 seconds each - Filmed vertically for Instagram Reels, TikTok & YouTube Shorts Perfect for: - “Meet the Coach” introductions - Personal brand storytelling - Educational or authority-style content - Pinning to the top of your profile - Running as ads in the future 🎬 Shot in a Real Fitness Environment - Filmed at Image Fitness Training HQ, Swords - Professional lighting, sound & direction - No guessing what to do — you’ll be guided throughout You don’t need to be “good on camera”. That’s literally what Hourglass is there for. 🚀 Built for Social Media Growth Everything is created with platforms in mind: - Instagram - Facebook - TikTok - Website use - Future ads & promotions 💼 Ideal For: ✔ New graduates launching their coaching brand ✔ Coaches rebranding or levelling up their image ✔ Anyone tired of iPhone selfies and random gym pics ✔ Coaches who want to look credible from Day 1 💰 Investment Approx. €300 ⚠️ Limited Availability - Only 15 places per shoot date - Graduates only - First-come, first-served We’re starting in Dublin and rolling this out nationwide — early registrants get priority. 👉 Register Your Interest https://forms.gle/BAGr7usJvxgWZZnq8 Spots will be offered to those who register first. PLEASE NOTE DATES & TIMES STILL TBC.
You’re a PT, you know the feeling…
You write a plan, the client stalls, and suddenly you’re second-guessing everything: Am I progressing them right? Should I change the split? Why isn’t this working? And it’s even worse with real-world clients: Hyrox goals, 40+, postnatal return, shift workers, low motivation, niggles/injuries. That’s exactly what our Advanced Program Design Workshop fixes 💥 This isn’t just “here’s a few templates”… it’s theory + practical and a repeatable system so no matter who walks in, you can assess them, pick the right tools, and build a plan that actually gets results (and keeps them paying you). TUTOR: @Kev McCarthy Sat 28th Feb | 9:00am–5:00pm 📍 Image Fitness Training Academy, Swords, Co Dublin, K67 P9C5 You’ll walk out with: ✅ 10+ plug-and-play templates (fat loss, strength, Hyrox-style conditioning, general pop) ✅ 6 periodisation models (exactly when to use each) ✅ Progressions/regressions + exercise selection rules ✅ Assessment → goal → plan system (simple, repeatable, client-proof) ✅ Movement assessments + practical coaching block (so you can apply it, not just “know it”) ✅ Client avatar workshop — you’ll build programs for specific cases and Kev will review + pick them apart with you ✅ A stronger thought process for programming that improves results + retention (and lets you charge more with confidence) Secure your spot with a €99 deposit: https://booking.imageft.ie/adv-prog-dep Or pay €150 upfront: https://booking.imageft.ie/adv-prog-pif If you’re interested, get yourself booked in — places are limited. Any questions, just reply here. This is not to be missed and will give you a taste of mutiple type of people to train and content to use forever more
You’re a PT, you know the feeling…
IRISH S&C CONFERENCE 2026
We’re delighted to announce that tickets for the Irish Strength & Conditioning Conference 2026 are now officially on sale. Taking place on September 25th & 26th, 2026 at the Glenroyal Hotel, Maynooth, this year’s conference promises to bring together leading practitioners, coaches, and performance professionals from across Ireland and beyond. Featured Speakers We are also excited to reveal the first three speakers for the 2026 conference: Dr. Peter Tierney, Performance Coach & Sports Scientist Dr. Conor Cosgrave, Chartered Physiotherapist Paudie Roche, Physical Performance Specialist (Full speaker lineup and schedule will be released in the coming weeks.) Early Bird Tickets Available A limited number of early bird tickets are now available, offering excellent value for those who book early. We expect strong demand again this year, so we encourage you to secure your place as soon as possible. We are also offering a 10% discount to current Ireland Active Members. Use the CODE: Conf26 at checkout to get an additional discount! (limited to 1 ticket purchase) Buy Your Ticket Here https://eventmaster.ie/event/nopkUplH0v This conference is delivered in partnership with REPs Ireland, Ireland Active, and Irish S&C Network, and continues to be a key event for anyone working in strength & conditioning, performance, and applied sport science. We look forward to seeing you there. Best Regards, REPs Ireland
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🚨🚨AUTUMN 25/JANUARY 26 GRADUATION PHOTOS🚨🚨
Hey folks, Please see the link below to the photos taken on grad night: https://iftgrads.manus.space/gallery/autumn-2025 Feel free to tag us, we'd love to share your stories and memories of the night as much as possible on social media. Thanks, Adam
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🚨🚨AUTUMN 25/JANUARY 26 GRADUATION PHOTOS🚨🚨
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