Preparing to Launch Our First Hotel Investment Fund – Early Lessons

We’re in the process of setting up our first hotel-focused investment fund under Sills Capital Group, a family-run, veteran-owned company. We’re working through the legal structure and compliance steps now — nothing is open for investment yet.

Our plan is to focus on acquiring underperforming hotel properties in smaller markets, improving operations and design, and holding for a short to mid-term timeline.

Here are a few things we’ve learned so far just getting set up:

Clarity is everything – Keeping the structure simple and easy to explain has helped us stay aligned as a team.
Prep takes longer than expected – Getting the LLC/LP structure and docs right takes time, but we want to do it the right way.
Focus on value creation – We’re trying to build something that works for everyone involved, not just rush to raise capital.

If you’re also early in your capital raising journey or have been through it, I’d love to swap notes. Still a lot to learn, and I appreciate how open this group is with sharing knowledge.

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