Interesting case study · Royalty Guild. Amazon KDP

Interesting case study

I stumbled upon this YouTube channel by accident. Obviously, it's a fake AI sheikh spreading wisdom (this puts fake gurus on a whole other level. :D). Out of curiosity, I decided to check how many followers the creator has and what it is all about. To my surprise, it turns out it is about selling a book. The book is probably written by ChatGPT as well. I don't actually know and don't really care. But it is a great example of how each author finds their own unique way. This particular one has about 50,000 followers and is advertising to them for FREE. He is also selling his book directly via his own website. No commission for Amazon, no waiting two months to receive his royalties, not even bothering with reviews.I think it is an interesting case study. It is not my path, but I respect this guy's creativity and resourcefulness. Not only is the author not worried about the rise of AI, but he is utilizing it very well.What do you guys think? Do you know of other interesting and unorthodox ways to sell books?

(Just to be clear, I am not promoting this author. I don't know him, don't really like his videos, and I haven't seen his book. I just find his strategy an interesting case study. Also, I am not even sure if it is working well and to what extent.)

https://www.youtube.com/@TheSheikhTariq/shorts

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