Goose said "Write this down" (starting a new business) · 𝙂𝙊𝙊𝙎𝙄𝙁𝙔 🍓🐛🦋🌈⭐️🩷

Éva Raposa

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9d • 🩷 Shoutout

Goose said "Write this down" (starting a new business)

It's from the call with

@Goose Dunlavey

yesterday. [link is here] Topic here was about opening/starting a new thing without making it too complicated.

BETA CLIENT PROGRAM

(don't call it this with clients, BTW!)

People are stupid. We are people. We don't know what we need!
The things that SELL are health wealth and love --> we can sell this and then deliver another result that the person needs to get there and/or have another METHOD (like -- maybe you need to meditate make money but make the sales info about the money and the method is meditation, know what I mean?)
Hierarchy -- Here's your RESULT. This is on the front page with a couple pics. If this takes you more than 20 minutes, you're overthinking it.
CALLS are the most important thing. At least one per week.

When you're getting started, a lot of us want to make an earth-shatteringly good course. But then you wind up cornering yourself, and no one gets the benefit of your time, so this remedies that.

1/ Reach out to 5-10 people.

Someone who can make a Skool profile and jump on.
"Hey! I'm going to do this thing that helps you with xyz in x# of days" (3-7 days)
Tell them that this should cost $x, but I'll give it to you for free if you give me a testimonial at the end if it's good and you get the results.
Make sure they know "I need you to be committed!"
From there, ONE activation point (quick win)

2/ Now do the thing for 7 days.

(or... if you prefer... 6-7 days 💩😅)

You don't have an agenda now. You have 7 days together.
On 6th or 7th day, "ask what has changed in your life?"
Give away for free. In the classroom.

3/ LET'S GOOO!

NOW you have the testimonials and have the confidence.
So now you can keep running with it, know what you'll do in your weekly classes.
If you're taking longer than a week, you get your head outta your ass

We all need to get comfortable with pre-selling a thing before it exists. Decide what it will cost. Sell it beforehand. Build it together.

Speak to the person they THINK they want to be. They just don't know it yet...

THEY AREN'T PERFECT... these are just the notes I took before I had to run.

AND ON A PERSONAL NOTE...

I agree with this 1000%
We don't need to overthink and overcomplicate things.
One of my first "presell" launches, I made almost $25,000!!!! That was 2011. I was 8 months pregnant with my daughter and pre-sold a 4-week program that was completed RIGHT before she was born. It was insane. It felt divinely inspired. I did NOT overthink it. It went really well! I still know people from that program!

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