Try These 11 Fixes Today If You arent getting anywhere yet: New Video
I wanted to get this video out to members early as I'm holding it back on YouTube Here goes: Tip 1 — Status (Verified + not suspended) If your Google Business Profile isn’t verified—or it’s suspended—you’re basically invisible, so nothing else you “optimize” will matter. Log in with the right email, finish verification, and if you’re suspended fix the stated reason first (often address/service-area or name stuffing), then submit a reinstatement with clean proof like a license, utility bill, and signage photos. Tip 2 — Category (Get the primary one right) Your primary category is one of the biggest “what do you do?” signals, and wrong = rankings drop because Google shows you to the wrong searches. Pick the single most accurate primary category for what you sell most today, then add only 2–4 secondary categories you genuinely want this week and that you have matching service pages for. Tip 3 — Reviews (Recency + real language) Google and customers care less about your total score and more about fresh, believable reviews that sound like humans. Ask recent happy customers consistently, and reply to every review like a real person so your profile looks active and trustworthy. Tip 4 — Photos (Real beats perfect) Stock photos kill trust, and Google can’t tell you’re a real local business if your visuals look generic. Upload 10 authentic, high-quality phone photos of your team, your place, and your work, then keep adding new ones over time. Tip 5 — Clarity (One clear next step) If people click through and your website is cluttered, they bounce back to Google and choose someone easier to understand. Remove the noise, add local proof, and give them one obvious call-to-action (call, book, or message) so they don’t have to think. Tip 6 — Speed (Optimize for first-time visitors) Your phone loads your site faster because of caching, but a new customer on mobile data feels every second of delay. Aim for under 2–3 seconds: compress images, remove heavy plugins, use PageSpeed Insights, and make calling/booking a one-tap action.